Raktim Chatterjee
Lead - Marketing
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About
Recognized as a Brand Change Agent, persistent innovator, and team motivator who has championed some of the most successful brand launches, positioning & rebranding strategies.
Proficient in developing, implementing, and executing marketing initiatives & activities for assigned brands including campaigns, events and sponsorships
Proficient in brand positioning to ensure that the brand's communications are built on a relevant and differentiating foundation
Successful in enhancing visibility and search position by placing strong and relevant content on social media
Comprehensive knowledge of managing end-to-end product life cycle from identification of customers’ requirements, product development & launch and post-launch metrics to risk analysis
Possess excellent interpersonal, communication & analytical skills with a process-oriented approach to accomplish organizational goals
Experience
Lead Marketing - TVS Motor
Education
MBA - Marketing and Finance
