Reshma Torane
Senior Brand Consultant & Web developer
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About
Senior Web Developer with 8+ years of experience building and optimizing PHP, React, WordPress, Shopify, Android and Webflow websites for 40+ clients across e-commerce, hospitality, and healthcare industries. Skilled in custom WordPress theme development, WooCommerce, ACF, and third-party API integration, Email Marketing with a growing focus on React and modern front-end frameworks. Proven track record of improving site performance, translating design into pixel-perfect responsive builds, and managing client relationships end-to-end.
Comfortable working independently in fully remote, distributed teams.
Experience
Senior WordPress Developer & Brand Consultant at id8 Media Solutions Pvt. Ltd. (2018-05 – Present)
Technologies: WordPress, PHP, Bootstrap, HTML5, CSS3, JavaScript, jQuery, MySQL, Shopify, Wix, Webflow, Squarespace
- Developed custom WordPress themes and plugins from scratch using Advanced Custom Fields (ACF) and WooCommerce, and integrated third-party APIs and Gutenberg blocks.
- Built interactive infographics and animated UI elements using jQuery, CSS, AOS, and WOW.js.
- Delivered custom builds using Elementor, Divi, Avada, and WPBakery, aligning every theme with client branding and design specifications.
- Improved site performance and load times using Google PageSpeed, GTmetrix, and Pingdom audits.
- Built e-commerce and marketing sites on Webflow, Wix, and Squarespace, including full builds from scratch.
- Managed the Tata Cliq seller portal — order processing, dispatch, inventory management, and reporting.
- Served as primary client point of contact, leading calls, scoping requirements, and resolving support queries.
- Provided internal IT support and administered Creative Cloud and Mailchimp accounts for the team.
- Design & Develop Emailer, Newsletters using Mailchimp, Brevo, Kit
Front-End Developer at Code Serve (2017-11 – 2018-05)
Technologies: WordPress, Bootstrap, Core PHP, HTML5, CSS3, JavaScript, jQuery, MySQL, Divi, Elementor, Visual Composer
- Built and maintained client websites using WordPress, PHP, and JavaScript.
- Developed e-commerce sites on WordPress and Shopify.
Content Manager at Hiya Digital (2016-05 – 2016-11)
- Managed content updates, publishing, and scheduling across client blogs and websites.
Administrative Executive at Air India Ltd. (2013-02 – 2016-04)
- Handled back-office operations, clerical work, and customer query resolution.
- Managed employee air-ticket quota allocation and produced Excel-based reporting..NET Developer at Pinnacle Infotech (2012-01 – 2012-08)
Technologies:.NET, C#, HTML, CSS
- Contributed to a 6-month live net-banking project for Nagrik Sahakari Bank Ltd.
Education
B.Sc. in IT, Computer Science – Softkey Education (2011)
Diploma in Computer Engineering – Abhinav College of Engineering & Polytechnic (2009)
HSC – S.N.D.T. College (2006)
SSC – Saraswati Vidya Niketan (2004)
