Rishi Sehdev

An astute and result-oriented business leader with 28+ years of rich experience in Sales, Marketing, Business Development, Retail Operations, and Merchandising in the Gold & Diamond Jewellery Industry. Proven expertise in P&L management, retail expansion, channel development, brand positioning, and zonal operations. Strong leadership experience managing multi-store retail networks across North India.

Skilled strategist with hands-on experience in wholesale, manufacturing, and retail verticals. Expertise in Lab-Grown Diamond segment and traditional Gold & Diamond Jewellery markets.

Regional Head – North India - Carbon – A Lab Grown Luxury (Unit of Facets Lifestyle Pvt. Ltd.) - North India

(2024-01)

• Heading North India Retail Operations
• Responsible for revenue growth, expansion strategy, and operational excellence
• Managing P&L, team performance, and brand positioning in Lab-Grown Diamond segment

Business Head – Lab Grown Diamond Division - New Age Diamonds

(2022-12 - 2023-10)

• Managed complete retail operations (3 stores)
• Led brand development, marketing strategy & revenue planning
• Handled end-to-end Lab Grown Diamond vertical

Business Head – Manufacturing & Wholesale Division - MTC Jewellery - North India

(2017-12 - 2022-10)

• Managed factory operations & wholesale division across North India
• Led team of 25 karigars and 10 sales professionals
• Annual turnover approx. 400 kg gold
• Strengthened distribution network and B2B relationships

General Manager (Sales & Marketing) - Hariprasad Gopikrishna Jewellers Pvt. Ltd. - New Delhi

(2013-04 - 2017-09)

• Handled B2B casting jewellery business across North India
• Contributed to company turnover of ₹200 Crores
• Supported launch of Retail Boutique Store – HG Jewels

Zonal Manager - Flucid Jewellery Pvt. Ltd. (Previously Forever Precious Jewellery & Diamonds Ltd., Su-Raj Group) - North India

(1999 - 2012)

Promoted from Store Manager → Area Manager → Zonal Manager (within 7 years). Operations shut down in September 2012 due to management decision.

• Managed 78 Navaras & Carbon Diamond Jewellery Stores + 4 Flagship Stores in North India
• Responsible for Sales Targets, Budgeting, Manpower Planning & Brand Promotions
• Ensured Planogram Compliance & Visual Merchandising standards
• Led stock turn optimization and revenue maximization
• Awarded Best Area Manager for highest regional performance

Bachelor of Arts - B.A. Pass - University of Delhi