Riya Khanna

Creative and results-driven content writer, copywriter, and frontend developer with 2 years of experience crafting SEO-optimized blogs, carousel content, landing pages, and technical documentation for tech brands, communities, and early-stage startups. Proficient in writing for digital platforms like Instagram, Medium, and LinkedIn, with a strong focus on structuring content journeys and storytelling-driven design. Skilled in HTML, CSS, JavaScript, and basic backend development, enabling smooth collaboration with tech teams.

Former leader of a 10,000 member student tech community, where I drove marketing, strategy, and content initiatives.

Marketing Executive at Positivty (2025-05 – Present)

Mental health and wellness company offering therapy services and resources to promote emotional well-being and personal growth.

• Collaborated with the core team to develop and implement marketing strategies that increased digital visibility and community engagement
• Contributed to content creation for social media, email marketing, and brand campaigns focused on wellness and emotional intelligence
• Assisted in planning and executing growth campaigns targeting both B2B and B2C segments
• Conducted market research and helped messaging across social platforms by crafting emotionally resonant copy for therapy-related carousels, Instagram reels, and wellness campaigns.

Technical Author at Delhi Technical Campus (2024-05 – 2025-06)

"Digital Logic & Computer Design"

• Authored and compiled a 120 page original e-Book that simplified complex computer science concepts through clear explanations, diagrams, and relatable analogies.
• Enhanced clarity and accessibility using visual aids and real-world analogies
• Showcased ability to translate complex tech into understandable language

Marketing & Content Head at All IPU Community (2024-03 – 2025-03)

Community platform for students

• Led content-first marketing for a 10,000 student community, increasing engagement by 35% through value-driven posts.
• Managed day-to-day community activities, events, and discussions to keep members active and involved.
• Handled partnerships, collaborations, and social media campaigns across Instagram and LinkedIn.

Bachelor of Technology – GGSIPU (2022-04 – 2026-04)