Rohit Shinde

Results-driven SEO Executive with 3+ years of experience delivering measurable improvements in search visibility, organic traffic, and SERP rankings. Skilled across the full SEO spectrum, including technical audits, on-page optimization, content strategy, and link building, with emerging expertise in Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) to capture visibility in AI-powered search environments. Proficient with SEMrush, Ahrefs, Google Analytics 4, and Search Console.

SEO Executive at Uptown Spaces (2026-01 – Present)

• Developed and executed full-funnel SEO strategy for a premium real estate brand targeting hyperlocal Navi Mumbai keywords (Panvel, Kharghar, Dronagiri, Kamothe, Kalamboli)
• Managed on-page SEO across all blog and landing pages — meta tags, canonical tags, schema markup, internal linking, and content structure
• Implemented Answer Engine Optimization (AEO) techniques — FAQ schema, structured content, People Also Ask targeting — to increase featured snippet appearances.
• Built multi-platform distribution strategy: Medium (canonical syndication), Quora (expert answers), Tumblr, Pinterest, Behance, Dribbble, and social channels (Instagram, Facebook, YouTube, X)
• Conducted technical SEO audits identifying critical CSR/SSR rendering issues affecting Google indexing; coordinated with the development team for Next.js SSG/SSR migration
• Tracked indexing status via Google Search Console URL Inspection tool; identified and resolved canonical inconsistencies across www vs non-www versions
• Performed competitor backlink analysis and managed link-building outreach across real estate portals

SEO Specialist & Team Lead at Redcap Technologies Ltd (2023-10 – 2025-12)

• Led SEO strategy and coordinated tasks across a small team managing multiple client websites simultaneously
• Researched and implemented keyword strategies resulting in a 20% improvement in SERP rankings across client portfolios
• Performed comprehensive technical SEO audits — sitemap validation, robots.txt optimization, schema markup, crawl error resolution
• Created SEO-optimized content and executed link-building campaigns that drove 30% organic traffic growth
• Used Google Analytics 4 and Search Console for performance tracking, competitor benchmarking, and monthly reporting
• Handled on-page optimization across WordPress-based websites, including metadata, heading structure, image alt tags, and page speed

SEO Executive at Marketing Grey (2023-04 – 2023-10)

• Handled end-to-end on-page and off-page SEO tasks for assigned client websites
• Generated detailed SEO audit reports and tracked website performance using Google Analytics and Search Console
• Assisted in keyword research, content briefs, and improving search rankings for target pages

B.M.S. in Bachelor of Management Studies - Marketing Specialization – JVM Mehta College, Thane (2021-01 – 2022-12)

HSC in Commerce – Satish Pradhan Nyansadhana College (2018-01 – 2019-12)