Saarthak Dhawan

Seeking assignments in consulting with 7+ years of experience in marketing and business development. Worked extensively on Microsoft Excel, Adobe Analytics, PowerBI & Grafana.

Skills - Project Management, Presentation/Analysis and People management.

Education: MBA – Marketing. Hobbies - Music, Travelling, Cooking, etc

Deputy Manager - MOGLI LABS INDIA PVT. LTD.

(2022-02)

• P&L management driving topline and maintaining bottom line, achieving M-o-M GMV growth & profitability goals across 4 categories driving overall annual revenue of 6.66Cr
• Tracking and improving key metrics such as GMV, RTO %, RoAS, CM1, CM2 & Logistics Cost
• Implementing BD strategy, methodology and processes at Account level and Co-develop account strategy and drive execution of account plan
• Support the account team in driving service line planning activity
• Responsible for follow-up on account actions by tracking progress against deadlines
• Developing & building extensive product assortment, pricing and promotional strategies as per geographical and seasonal consumer trends for faster growth, market penetration and competitive edge
• Building appropriate marketing campaigns across channels such as Google Shopping. Facebook Shopping and Criteo improving RoAS 13% & AOV of 1300 with an annual budget of 0.43Cr
• Improved NMV% (48%) by understanding consumer RTO trends, brand affinity & increasing regional fulfilment reducing O2D from 6-7 days to average of 3-4 days
• Achieved positive CM1 % (0.3%) leading to improvement in profitability and operational sustainability by reducing RTO% by identifying problematic SKUs, geographical regions which had supply chain challenges and optimizing customer acquisition channel
• Understand the client's business and develop and manage the account onboarding process and appropriate materials
• Own and manage the Client Relationship Management (CRM) process
• Administrative Support – Meeting scheduling and any other administrative tasks
• Develop and maintain relationships with the account teams to understand best practices for team information and knowledge management

Business Development Executive - GATI PVT. LTD.

(2021-06 - 2021-02)

• Co - ordinated with multiple customers for exports & imports and transportation of Delhi NCR by providing them with a good level of customer service
• Analyze and monitor customer data to measure success and identify fluctuations/trends to decide on the relevant actions to be taken
• Ensured smooth transition and business operations for the customer and responsible for the business performance from the existing customer's month over month

Manager-Exim - BUHARIWALA LOGISTICS

(2020-08 - 2021-06)

• Designing and implementing a strategic export sales plan that extends the company's customer base and ensures its strong presence across the globe
• Managed and farmed 15+ Key Accounts and 5 Dealers with 1Cr revenue annually at PAN India level
• Worked on RFQs, RFPs and Bids worth 4Cr converting 1Cr in revenue from MNCs
• Solely responsible in generating EXIM business via sea & Air

Assistant Manager – Marketing - DISTRIBUTION LOGISTICS INFRASTRUCTURE

(2017-08 - 2019-07)

• Monitoring end to end marketing and operational activity for end-to-end logistic service solution on a PAN India Level
• Interacting with teams at different sites regarding the actual execution of the planning and coordinating with customer for delivery program as per their demand
• Key Account Manager for clients like Grasim on PAN India Level

MBA - Marketing - FDDI-NOIDA (2017)

BBA - Marketing - FDDI-NOIDA (2015)

Class XII - Commerce - CBSE (2012)

Class X - All Subjects - CBSE (2010)