Design Lead - NIIT - Gurgaon / Remote
(2024-07)
- Leading the design team in planning and executing creative strategies for marketing collateral targeting international clients.
- Developing a wide array of visual materials including website banners, white papers, case studies, brochures, infographics, pitch decks, and social media creatives.
- Successfully transitioning from a hands-on designer role to a strategic leadership position.
- Creating and maintaining a consistent brand visual language across all external and internal communication channels.
- Managing and prioritizing multiple creative projects simultaneously, ensuring timely and high-quality delivery.
- Conducting periodic brand and design audits to enhance the visual consistency and usability of marketing assets.
- Utilizing user behavior insights and analytics to guide visual content development, increasing performance and engagement.
Graphic Design Specialist - NIIT - Gurgaon / Remote
(2020-09 - 2024-07)
- Leading the design team in planning and executing creative strategies for marketing collateral targeting international clients.
- Developing a wide array of visual materials including website banners, white papers, case studies, brochures, infographics, pitch decks, and social media creatives.
- Successfully transitioning from a hands-on designer role to a strategic leadership position.
- Creating and maintaining a consistent brand visual language across all external and internal communication channels.
- Managing and prioritizing multiple creative projects simultaneously, ensuring timely and high-quality delivery.
- Conducting periodic brand and design audits to enhance the visual consistency and usability of marketing assets.
- Utilizing user behavior insights and analytics to guide visual content development, increasing performance and engagement.
Senior Design Executive - MSC Consulting - Lucknow
(2018-04 - 2019-06)
- Designed pitch-books, reports, infographics, and PowerPoint decks tailored for financial inclusion and consulting clients.
- Worked closely with the marketing and research teams to ensure alignment of design with business messaging.
- Created digital and print communication materials for global conferences, policy papers, and workshops.
- Developed brand identity and visual communication guidelines for use across all platforms.
- Streamlined the internal design process and standardized templates for improved efficiency.
Executive Designer - Cravants - New Delhi
(2017-05 - 2018-02)
- Designed integrated marketing campaigns for major brands like Vodafone and Haier, including outdoor, print, and digital collateral.
- Created detailed brand guidelines, iconography, UI mockups, and illustrations ensuring visual consistency.
- Worked closely with creative directors and content strategists to bring concepts to life.
- Designed social media graphics, animations, and storyboard frames for digital promotions.
- Managed tight timelines across multiple concurrent branding and campaign design projects.
Graphic Designer - Square Pixel
(2013-09 - 2015-11)
- Created detailed vector and character illustrations to enhance motion graphics and visual storytelling.
- Led magazine layout design, including cover creation and comprehensive brochure page layouts, ensuring cohesive and impactful print media.
- Designed distinctive logos that effectively communicated brand identity and values.
Graphic Designer - NCommunication - Kolkata
(2012-06 - 2013-08)
- Created print collaterals, newspaper advertisements, flyers, brochures, and outdoor hoardings for regional brands.
- Developed design concepts for real estate, NGO, and retail sector campaigns.
- Contributed to campaign ideation and execution with a small creative team.
- Managed pre-press and production coordination for various print campaigns.
