Samarth Patil

Senior Management Professional with over 2 decades of extensive experience across CF, SS, Stockiest Planning Business Development, Competitive Analysis, Financial/Operational Management, Product Launches & Promotion, Team Development & Training. Seeking senior managerial assignments in leading business operations in the FMCG/OTC/Cosmetics/Personal Care/Ayurveda sector. Expertise in managing superlative growths by expanding markets and developing and implementing sales strategies for increase of sales and profitability on sustainable basis.

National Sales Manager - General OTC and Cosmetics Division - Aakar International Pvt Ltd - Pune, Covering Pan India (North, South East, West India Nepal Sikkim & Bhutan)

(2025-11)

Launching company handling Cosmetics Division (All Serum Division 5 Products) and OTC & Ayurveda Division (Green Tea Stevia Drops, Hair Oil Hair Serum, Pain Reliever Cream Division). Monthly Sale: 0.40 To 0.50 Lac Per Month. Currently in developing stage for all new products.

• Managing 3 RSM, 6 ASM & 25 SO
• Handling 1 Company Depot, 15 SS and 80+ Stockiest
• Brands: Dr. Nidan, Keshrani, Fast Relivo
• Building and establishing distribution network across pan India

National Sales Manager - Plethico Pharmaceutical Ltd / Benzorgo Healthcare Pvt Ltd - Nashik, Covering Pan India (North, South East, West India Nepal Sikkim & Bhutan)

(2020-02 - 2025-09)

OTC & General Trade Division handling mouth ulcer gel, pain reliever cream, tablet, cough syrup, pain reliever oil, roll on, cough drops, talcum powder, balm, rub, inhaler, ORS, energy drink, lip balm, power oil, tablet, lozenges, pan masti, kacchi bytes, lotion shampoo, oil hair, foot cream, crack cream. Monthly Sale: 0.70 To 0.80 Lac Per Month.

• Managed 5 RSM, 10 ASM & 60 SO
• Handled 1 Company Depot, 5 CFA and 50+ SS and 400+ Stockiest
• Brands: Dr relief and Trawisil
• Recovered Rs 60.00 Lac of laying stock near about expiry within 6 months
• Cleared Rs 20.00 Lac of expired stock value
• Built new Super stockiest and Stockiest network from zero base
• Achieved consistent monthly sales of 0.70 to 0.80 Lac without advertising or POP support

National Sales Manager - Huxley & CO Lexi Pharma LLP - Pune, Covering Pan India (North, South East, West India Nepal Sikkim & Bhutan)

(2015-11 - 2020-01)

OTC & General Trade Division handling pain reliever cream, tablet, cough syrup, massage oil, roll on, cough drops, talcum powder, balm, rub, inhaler, lozenges, shampoo, scrub, hair oil. Monthly Sales: 1.25 To 1.40 Cr Per month (On/Off & On session).

• Managed 7 RSM, 12 ASM & 80 SO & TSI
• Appointed Stockiest Network focusing on A class counter and wholesale market
• Brand: Wintogeno Pain Reliever Cream (Hot-Cake product - 25 Gram)
• Launched minimum 12 products in retail basket within one year
• Achieved 500% extra business growth after one year
• Expanded operations from zero network to covering all over India
• Raised funds from market within 1 month of joining
• Implemented 28-day closing period planning

Regional Sales Manager To Zonal Sales Manager - Paramount Cosmetics India Ltd - Pune, Covering all Over West & North India

(2010-07 - 2015-08)

Cosmetics Division handling skin care cream, deo, perfumes, shaving cream. Main brands: Shilpa Bindi, Stretch Mark Cream. Monthly Sale: 1.50 To 1.75 Cr Sale.

• Managed 8 ASM, 50 SR/ISR & 2 C&F & 300 Plus Stockiest & wholesaler
• Solved expiry problems affecting company business
• Gave 300% sales growth to company
• Launched instinct body spray and shaving cream with highest market sale
• Increased Shilpa Bindi sales significantly
• Focused on Modern Trade & Chain Outlet (Spencer, Big Bazer, More Reliance, D Mart)

Area Sales Manager To Regional Sales Manager - McNore Chemical Pvt Ltd - Pune, Covering all Over Maharashtra & Mumbai, Gujarat, Rajasthan, MP, CG & Goa

(2005-08 - 2010-06)

Personal & Cosmetic Division handling body deo, perfumes (unisex), shaving cream, shaving brush, after shave lotion, talcum powder, cold cream. Monthly Sale: 2.25 Cr To 2.50 Cr.

• Managed 2 ASM, 15 SO & 85 SR/TSI and 1 C&F & 600+ Stockiest
• Built all CF and stockiest network from launch of wildstone (zero base)
• Gave 300% sales growth to company
• Appointed 400+ distributors in assigned area
• Opened Modern Trade outlets (Big Bazer, Spencer, More Reliance, D Mart)
• Participated in exhibitions and in-shop promotion activities
• Focused on rural areas and retail merchandising
• Received multiple rewards and incentives

Sales Officer To Area Sales Manager - Sapat & Company (Bombay) Pvt Ltd - Nashik, Covering all Over Maharashtra

(2000-08 - 2005-07)

OTC Division handling Sapat Malam & Sapat Lotion, Quliderm skin care cream, cough syrup. Monthly sale: 70.00 To 80.00 Lac.

• Managed 4 Sales Officers, 30 SR/ISR billing directly with company, 240+ stockiest & wholesaler
• Appointed proper stockiest network from open system (no stockiest base)
• Achieved sales of Rs 70.00 to 80.00 Lac Per Month from 2 products only
• Ranked 2nd and 3rd at India level for 3 consecutive years
• Achieved incentive awards and rewards after completing targets
• Gave 300% growth to company

Bachelor of Science - Chemistry - Pune University