B2B SAAS Sales Professional
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Sales professional with experience primarily in B2B SaaS, specializing in enterprise lead generation and C-level engagement. Proven ability to consistently exceed revenue targets, with a strong understanding of the IT industry and a keen interest in AI technologies.
Lead SDR at Truyo.ai (A Product of IntraEdge Technologies) (2023-08 – Present)
Leading outbound and inbound pipeline generation for the USA market, partnering closely with AEs to drive revenue growth. At Truyo, I joined when the company offered cookie consent management and a privacy management platform automating the DSAR process. Later contributed to the launch of an AI governance platform for monitoring and managing AI risks in organizations, including defining ICP and ideal personas.
I independently developed and executed a partner acquisition strategy, proactively identifying and onboarding multiple strategic partners, including a key US government sourcing platform that enabled acquisition of multiple government agency clients. Currently collaborating with AEs to support and achieve ARR targets.
Senior SDR at Singular.net (Apsalar Analytics pvt ltd) (2021-01 – 2023-08)
Handled lead generation for the EMEA market through email marketing and supported sales enablement activities for sales managers. Qualified inbound leads from website forms and routed them to relevant AEs, while managing RFIs and RFPs from prospects. Nurtured cold leads for future conversions and followed up with webinar attendees to assess conversion potential, consistently achieving qualified meeting and revenue targets.
Singular had a well established sales process on joining, which enabled me to achieve and consistently overachieve targets from the first quarter. Responsible for contributing to a quarterly ARR target of 250K USD by developing strategies in collaboration with AEs. The role also provided strong learning exposure in the MarTech domain, which I actively leveraged and enjoyed.
Senior SDR at ITILITE Technologies (itilite.com) (2019-08 – 2021-01)
Handled new lead generation and inbound lead qualification along with email and event marketing initiatives. Managed end to end SMB sales from product demos to onboarding. Led a team of 2 to 3 SDR members to drive execution and results.
Joined as an early sales member and contributed to building the sales process end to end, including defining ideal customer profiles, prospect personas, lead qualification criteria, and implementing HubSpot CRM. Initiated event marketing initiatives and led a team of 3 SDRs. Successfully closed a Chennai based BFSI software development company, the highest ARR deal in Itilite's history, along with multiple other prominent logos.
Business Development Manager at iQuest Management Consultants (iquest-consultants.com) (2018-02 – 2019-03)
Handled end to end client acquisition for IT recruitment services including rate and terms negotiations along with agreement signing. Served as the primary contact between clients and internal SPOCs to ensure smooth onboarding and coordination. Managed key accounts and tracked revenue generation from new clients during initial months.
During my stint at iQuest, achieved 80 to 150 percent of monthly targets consistently. Closed deals with major clients including a leading food delivery app during its early growth phase, along with other high brand value and high revenue generating accounts on a regular basis.
Market Research Manager at CIOReview (cioreview.com) (2015-09 – 2017-12)
Managed end to end ad sales for IT companies in the USA, including target account prospecting, lead generation through email marketing and personalized outreach, and team management. Achieved 150% to 200% of monthly targets consistently, demonstrating strong performance and reliability. Showed leadership and full ownership of responsibilities, resulting in a promotion to Team Lead within one year.
Collaborated with the tech team to build an in house CRM from scratch to manage prospect and client data, used to run and optimize email campaigns.