Sandra Cruz

I am Sandra Cruz.

Currently, I am working as a Digital Marketing Analyst (Web Analyst). I am looking for an opportunity where I can use my skill set. I am good at communication, Presentation, and technical skills - Excel, GA4, Abode Analytics, Data visualization, Customer Analysis - CPC, CLV, CVR, working on metrics, etc.

I am looking for an opportunity to upgrade, learn, unlearn and present my knowledge effectively in an open work environment.

I have experience working on Digital Marketing specifically on web analysis. I have worked on metrics related to customer acquisition, PPC, NPS, CLV, CPC, Impression/Reach, CTR, Lead Generation, CVR, Traffic tracking, Audience tracking, etc. Google Analytics, Abode Analytics, Data Visualization, etc.

I have completed my master's in Management Studies, specialising in Marketing. I completed my Master's in 2015 from St. John Institute of Management and Research, University of Mumbai.