Sanjay Maurya

SEO Specialist with 6+ years of experience managing SEO strategy and execution for clients across healthcare, e-commerce, manufacturing, and dental/service-based industries. Skilled in Technical SEO, On-Page and Off-Page SEO, keyword research, and content optimization. Experienced in AI-driven search, including AEO and GEO, to optimize content for AI-powered search experiences. Proficient with GA4, Google Search Console, SEMrush, Ahrefs, and Screaming Frog.

Senior SEO Specialist at Internet Doctors (2026-04 – Present)

• Leading SEO strategy for the company's website and client projects, with a focus on real growth in traffic and rankings.
• Running detailed website audits to spot technical and content issues, then fixing them with practical solutions.
• Planning SEO roadmaps based on business goals, and working closely with developers and content writers to execute them.
• Handling on-page, off-page, and technical SEO together to build long-term, steady growth in search visibility.
• Applying AI SEO methods like AEO and GEO to keep content ready for how people search using AI tools today.
• Using GA4, Google Search Console, Ahrefs, and SEMrush to track performance and make quick, data-based decisions.
• Solving ranking drops and technical SEO problems fast, keeping client results consistent and reliable.

Senior SEO Specialist at Infinity Advertising Network Pvt. Ltd. (2024-05 – 2026-03)

• Managed SEO campaigns for multiple domestic and international clients to improve organic traffic and search visibility.
• Conducted complete website SEO audits, technical analysis, and competitor research, and prepared SEO audit reports for client presentations and pitching.
• Planned SEO roadmaps with business development and project teams based on business goals and website performance.
• Worked on Technical SEO, On-page SEO, Off-page SEO, keyword research, content optimization, link building, and Core Web Vitals improvements.
• Collaborated with developers, content writers, and client servicing teams to implement SEO recommendations and resolve technical issues.
• Used Google Analytics (GA4), Google Search Console, Ahrefs, SEMrush, and Screaming Frog to monitor website performance and identify growth opportunities.
• Supported the sales and business development teams with SEO insights, website analysis, and technical recommendations during client proposals.
• Researched competitor strategies and emerging SEO trends, including AI SEO, AEO, and GEO, to improve client performance.

Sr SEO Executive at Yatharthriti IT Services Pvt Ltd (2021-04 – 2024-05)

• Managed SEO Campaigns for diverse clients.
• Created and implemented successful SEO campaigns, resulting in boosted organic traffic.
• Utilized SEO best practices, resulting in improved rankings on search engines.
• I worked in inside sales where I successfully generated leads and converted.
• I utilized tools like Ahrefs, Screaming Frog, SEMRush, SEOsitecheckup, Google Search Console, and Google Analytics to track and report campaign performance metrics.
• Helped create SEO plans that made search engine rankings much better for clients.

SEO Executive at Dean Infotech Pvt Ltd (2020-06 – 2021-03)

• Role involving on-page and off-page optimization.
• Specialized in website analysis, content optimization, and technical setup.
• Led social media optimization (SMO) efforts on platforms like Facebook, Twitter, and LinkedIn.
• Successfully managed diverse SEO and SMO.
• Worked with the marketing team to match our goals and make the campaigns more successful.
• Contributed to the development of the SEO strategy, resulting in improved search engine rankings.
• Assisted in creating engaging website content with the help of a content writer, including blog posts and pages.

Bachelor of Arts – Delhi University (2012 – 2015)

Senior Secondary CBSE Delhi – Rani Jhansi Sarvodaya Vidyalaya (2010 – 2012)