Sankaran S

Graphic Designer with 5 years of experience turning marketing and sales requirements into finished visual work — from advertising campaigns and social content to print design and product visualisation. Strong background in print & editorial design, including magazine ads, brochures and event collateral. Comfortable moving between fast-turnaround social creatives and detail-heavy technical work, and increasingly using AI tools like Midjourney and ChatGPT to speed up early-stage concept development.

Currently based in the elevator industry at Johnson Lifts Private Limited, having previously worked across education and e-commerce.

Associate Designer at Johnson Lifts Private Limited (2024-04 – Present)

• Collaborate with the marketing team on creative concepts and visual assets for Meta and Google advertising campaigns, including brainstorming festival and product-led campaign ideas.
• Design social media creatives for product launches, completed elevator projects, festivals and corporate communication, taking designs through review and refinement.
• Create and edit video content for product projects and festivals, including new product-based videos and edits using existing footage.
• Design print-ready magazine advertisements for Elevator World and Industrial Economist, working with print specifications, CMYK colour and press-ready file setup.
• Use AI tools such as Midjourney and ChatGPT to support mood-boarding and early concept exploration ahead of final design work in Photoshop and Illustrator.
• Create and edit 2D elevator visualisations in Adobe Photoshop, applying specified finishes, textures and patterns to cabin panel layouts for customer and sales presentations.
• Perform image editing, finishing and colour correction for product and project visuals used across marketing and sales communication.

Junior Graphic Designer at LMES Private Limited (2022-07 – 2024-04)

• Designed social media creatives for company communication and marketing campaigns, plus print-focused brochures and promotional materials for educational programmes and events.
• Created event collateral including banners, standees, flyers and promotional materials for large-scale educational events.
• Developed visual communication for the Big Bang Mega Science Festival (held twice yearly), including pre-promotional social media posters to drive audience registrations, event applications, stage graphics, workshop materials and participant badges.
• Created workshop thumbnails and activity-specific visuals; collaborated with the digital marketing team on visual assets for online campaigns.

Product Designer at Acen Infotech (2021-11 – 2022-07)

• Created Amazon A+ content and product listing visuals for consumer electronics and accessories, including AC/TV remotes and Android/Fire TV streaming devices.
• Designed product-focused graphics communicating features and benefits for e-commerce customers, and retouched product images (background cleanup, contrast, colour correction) for consistent Amazon listings.

B.Sc. in Visual Communication – Srimad Andavan Arts & Science College

Graphic Design – Kalvi Institute Private Limited, Madurai