Co-founder at Festal Infrastructure [Startup] (2024-04 – Present)
As CO founder, responsible for Business Development for a construction startup, led growth strategies, secured high-value contracts, and built strategic partnerships. Key activities included identifying new opportunities, preparing winning proposals, and negotiating contracts. Also conducted market research, represented the company at industry events, and implemented CRM tools to streamline processes.
Proven expertise in driving revenue, fostering innovation, and delivering results in a competitive market.
Senior Delivery Manager- Reinvent Team-RM Education at RM Education (2023-08 – 2024-04)
Strategic Lead reporting to the Head of Digital Transformation, responsible for identifying enterprise-wide optimization opportunities and delivering measurable cost efficiencies across multi-functional business areas.
- BPM & Architecture: Spearheaded the documentation of As-Is and To-Be processes using BPMN 2.0, streamlining complex workflows and establishing a clear Target Operating Model (TOM).
- Process Intelligence: Leveraged advanced process mining tools to diagnose inefficiencies and bottlenecks within O2C, P2P, and S2P cycles, driving operational excellence.
- Digital Innovation: Orchestrated Proof of Value (PoV) and Proof of Concept (PoC) initiatives for RPA and AI/ML solutions, translating emerging technologies into tangible business value.
- Performance Governance: Designed and implemented comprehensive KPI frameworks and real-time dashboards to facilitate data-driven decision-making and continuous performance monitoring.
- Strategic Alignment: Collaborated with Enterprise Architects to integrate process improvements into the broader IT strategy, ensuring technical infrastructure aligned with core business objectives.
- Leadership & Mentorship: Directed and mentored high-performing teams of RPA and Process Analysts, fostering a culture of excellence and ensuring high-quality project delivery.
- Stakeholder & Change Management: Facilitated cross-functional workshops and training sessions to drive adoption of process methodologies and manage the human element of digital change.
- Value Realization: Developed robust business cases for executive stakeholders, identifying and capturing significant cost savings through data-backed root cause analysis.
Business Process Architect — New Product Implementation and BPM CoE- Proximus Brussels at Pro-Consultancy (2021-09 – 2023-07)
Senior Architect within the BPM Center of Excellence, reporting to the Head of Process Transformation. Spearheaded end-to-end process design and technical integration to support New Product Implementation (NPI) and enterprise digital strategy.
- IT & Product Innovation: Led end-to-end process architecture for SDWAN (SaaS) product launches, integrating complex technical workflows across Fortinet, Nokia, and Cisco platforms.
- ARIS Infrastructure & Integration: Managed the installation, configuration, and integration of ARIS PPM within the enterprise IT landscape, enabling seamless process monitoring and advanced analytics.
- Process Intelligence (Mining): Engineered a Process Mining Proof of Concept (PoC) for the E2E Order-to-Cash (O2C) cycle using ARIS PPM and Celonis, identifying critical bottlenecks and optimization paths.
- BPM Governance: Championed the BPM CoE governance framework, establishing global standards for BPMN 2.0 documentation and ensuring scalability across the designer community.
- Data-Driven Dashboards: Designed and delivered interactive performance dashboards for Sales and Operations, translating complex process data into actionable business insights and KPI frameworks.
- Customer Experience Optimization: Directed process improvement initiatives for Omni-channel operations, streamlining the customer journey and improving service delivery efficiency.
- Capability Building: Facilitated expert-led workshops and training sessions on ARIS, Celonis, and BPMN, upskilling cross-functional teams and fostering a culture of process excellence.
- Strategic Stakeholder Alignment: Partnered with IT and Business leadership to align process transformation roadmaps with long-term strategic goals and cost-reduction targets.
Co-founder at Festal Infrastructure [Startup] (2020-01 – 2021-09)
As CO founder, responsible for Business Development for a construction startup, led growth strategies, secured high-value contracts, and built strategic partnerships. Key activities included identifying new opportunities, preparing winning proposals, and negotiating contracts. Also conducted market research, represented the company at industry events, and implemented CRM tools to streamline processes.
Proven expertise in driving revenue, fostering innovation, and delivering results in a competitive market.
Lead Business Architect (Service Performance Monitoring for Dubai Municipality) at Software AG (2018-05 – 2019-11)
Reporting to Head of Digital Transformation and Innovation CoE for Business Services Documentation and Service performance measurement via process Mining.
- Defining the Digital transformation methodology and road map.
- Conducted workshop for As-Is and To Be Service Documented for 30 identified services
- Lead cross-functional teams to analyze, design and implement ARIS PPM (process mining tool)
- Created dashboard/data feed to measure, monitor KPI, & improve service performance for various stakeholders
- Demonstrated analytical, problem-solving, negotiation, and communication skills while handling stakeholders
- Defining KPI framework and measurement methodology
Project Manager (Enterprise Operational Visibility Platform for SABIC Riyadh) at Software AG (2018-05 – 2019-11)
Reporting to Head of Business Process Innovation and Optimization to revamp the business process Documentation build SBIC Enterprise House.
- Conducted workshop/brain storming session to establish Standards and convention for Business Process Documentation.
- Conducted workshop to Streamline existing process from financial domain
- Establishing BPM CoE and defining the Process Governance
- Assisting on developing strategy for documenting the various framework like Business Strategy, Data, Application, Technology, Risk and Control, Policy, product, procedures etc.
- Defining KPI framework and measurement methodology.
- Seamless integration for defined business process in ARIS with SAP SolMan, also SAP CHARM and APG integration
- Created ARIS PPM PoC by capturing digital footprint in SAP landscape and building near real time performance dashboard.
Business Consultant-Process Mining (Process Performance Management- Petronas Malaysia /Aramco) at Software AG (2018-05 – 2019-11)
Created ARIS PPM PoC by capturing digital footprint in ARAMCO /Petronas SAP landscape, automatic discover of process and building near real time performance dashboard.
Project Manager at Cognizant Technology Solution (2014-06 – 2017-11)
Business Architecture Lead reporting to the Head of Digital Transformation CoE. Directed enterprise-wide process reengineering and Customer Experience (CX) optimization within the insurance domain.
- Large-Scale Process Architecture: Spearheaded the documentation of 400+ As-Is and To-Be processes in ARIS, mapping HR, Procurement, IT Services, and Financial operations against the APQC framework.
- Customer Journey Integration: Engineered customer personas and detailed Customer Journey Maps, linking internal processes to external touchpoints through Customer Experience Management (CXM) frameworks.
- Operating Model Design: Defined critical operational metrics—Run the Business (RTB) vs. Change the Business (CTB)—to align the Target Operating Model (TOM) with commercial and delivery objectives.
- Performance Simulation: Leveraged advanced process simulation techniques to model 'what-if' scenarios, identifying bottlenecks and driving data-backed optimization before implementation.
- Governance & Standards: Established enterprise project standards and implemented Architecture Practice Governance (APG) to ensure consistency and integrity across the architectural landscape.
- Service Level Excellence: Documented comprehensive Business Services and service metrics, ensuring IT and operational delivery remained aligned with organizational KPIs.
- Transformation Change Management
