Sanya Naugain
MBA (Marketing) student with experience in digital marketing, SEO, content creation, and campaign planning
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About
MBA (Marketing) student with experience in digital marketing, SEO, content creation, and campaign planning. Skilled in business development, lead generation, market research, client relationship management, CRM tools and event management. Strong in client communication, data management, and cross-functional coordination, with a focus on driving brand growth and revenue.
Experience
Executive- Business Development & Marketing at Indian Chemical News (2025-10 – Present)
- Attended industry events and conferences to build networks, generate leads, and support sponsorship sales.
- Handled client outreach, follow-ups, and relationship management via calls, emails, and LinkedIn.
- Managed LinkedIn content, event promotions, lead databases, and CRM updates in coordination with marketing teams.
- Supported successful execution of conferences, exhibitions and industry summits.
Marketing Intern at Saimax Healthcare (2024-07 – 2024-08)
- Handled client leads from IndiaMart and ensured timely follow-ups to convert them into business opportunities.
- Compiled and analyzed daily sales reports, contributing insights to help optimize sales processes.
- Provided input in strategic decisions for website restructuring to improve user navigation and lead conversion.
- Supported packaging design and market positioning through competitor benchmarking and creative input.
Digital Marketing Intern at Sourcefuse Technologies (2023-04 – 2023-07)
- Executed SEO strategies including keyword optimization and technical audits to enhance web visibility.
- Created engaging LinkedIn content aligned with brand voice, which led to a 30% increase in engagement.
- Coordinated logistics, invitations, and marketing material for global webinars, improving participation.
- Conducted weekly competitor benchmarking and reported insights to guide content and strategy.
Education
MBA in Marketing – SRM University, Sonepat, Delhi-NCR (2023-09 – 2025-07)
B.A. (Hons.) in English – Sharda University, Greater Noida (2019-09 – 2022-07)
