SR. SEO SPECIALIST - LINQMD
(2026-03 - 2026-07)
- Develop and execute comprehensive SEO strategies to improve organic visibility, traffic, and conversions.
- Create and optimize content aligned with search intent, AEO (Answer Engine Optimization), and GEO (Generative Engine Optimization) best practices.
- Implement AI SEO and LLM SEO techniques to strengthen performance in AI-powered search ecosystems.
- Manage Social Media Optimization (SMO) and Social Media Marketing (SMM) campaigns across platforms.
- Conduct keyword research, on-page optimization, and technical SEO audits to drive measurable growth.
- Track and analyze performance using Google Analytics (GA4), Search Console, and other reporting tools.
SR. SEO SPECIALIST - BLUELOTUS ENTERPRISES
(2024-12 - 2026-03)
Project: bluelotusafety.com
- Developed and executed SEO and digital marketing strategies for B2B brands to improve online visibility, organic traffic, and conversions.
- Performed website audits, keyword research, and content optimization to achieve higher search engine rankings.
- Managed organic social media marketing to increase engagement and strengthen brand presence.
- Planned and optimized Meta (Facebook & Instagram) paid marketing campaigns to drive targeted traffic and leads.
- Collaborated with and managed client conversion teams, tracking performance using Ahrefs, SEMrush, SE Ranking, Moz, GA4, Tag Manager, Search Console, Microsoft Clarity, and HubSpot.
- Applied advanced expertise in on-page, off-page, technical, and local SEO, including AEO, GEO, and LLM SEO, while leading digital marketing teams.
SEO SPECIALIST - OUTRÉ (42 SIGNS INFOSYSTEM LLP)
(2022-11 - 2024-08)
Projects: scentsperfumes.com.au, westcourt.com.au, roxbylane.com, nextgenskills.com.au, fencrgatr.com
- Managed SEO for B2C and B2B international projects, including website analysis, strategy planning, and on-page optimization.
- Worked on an e-commerce website redesign, optimizing meta tags, schema, and site speed for better Google rankings.
- Implemented content and technical SEO improvements to increase organic traffic and visibility.
- Developed blog and content strategies that earned featured snippet placements.
- Collaborated with design and development teams to ensure SEO best practices were applied.
SEO EXECUTIVE - DENTSU ADVERTISING & MEDIA SERVICES INDIA PVT LTD
(2022-03 - 2022-07)
Projects: Maruti Suzuki, Toyota, Mom Expresso, Jos Alukkas
- Conducted competitive analysis to identify content gaps, technical SEO issues, and growth opportunities.
- Performed keyword research using Google Keyword Planner and Moz, including Local SEO keywords for targeted locations.
- Optimized on-page SEO elements such as meta tags, headers, URLs, internal linking, and schema markup.
- Improved Technical SEO by fixing crawl errors, site speed, mobile usability, indexing, and Core Web Vitals.
- Strengthened Local SEO through Google Business Profile optimization, NAP consistency, local citations, and performance tracking.
SEO EXECUTIVE - STARTEK PVT. LTD. (CONTRACT WITH FLIPKART)
(2021-06 - 2021-12)
Project: noon.com
- Specialized in on-page, off-page, and local SEO to improve organic visibility and search rankings.
- Implemented PCA (Product Contextual Ads) and VCPM (Viewable Cost Per Mille) campaigns to drive targeted reach and brand awareness.
- Conducted comprehensive website health checks, identifying technical and SEO-related issues.
- Collaborated with development and technical teams to resolve SEO, performance, and indexing challenges.
SEO EXECUTIVE - CITYMAX HOTELS INDIA PVT. LTD. (LANDMARK GROUP)
(2018-10 - 2020-12)
Project: Krispy Kreme
- Conducted comprehensive website health checks and worked with technical teams to resolve SEO and performance issues.
- Applied data-driven SEO strategies to improve user experience, engagement, and search rankings.
- Managed blog planning, content optimization, and on-page SEO to drive organic traffic growth.
- Executed off-page, local SEO, and technical SEO initiatives to enhance visibility and search performance.
