Sayani Brahma

Dynamic Senior Associate Creative with 15 years of experience in analyzing and supervising story flow and script content. Orchestrated a cohesive creative development process for audio content, increasing listener engagement by 25% through collaboration with marketing, graphics, and music departments. Seeking to leverage expertise in content development and team management to enhance creative operations and deliver high-quality productions.

Senior Executive Producer at Hoichoi (OTT Platform) (2025-12 – Present)

Led end-to-end creative and production supervision for Montu Pilot Season 3, an original Hoichoi series.

• Led end-to-end creative and production supervision for Montu Pilot Season 3, an original Hoichoi series
• Oversaw script development, story consistency, and overall content quality
• Coordinated with writers, directors, and production teams to ensure timely delivery
• Managed post-production reviews, episode previews, and final approvals
• Ensured alignment with Hoichoi's brand vision and audience expectations

Creative Producer at Freelanced for ad films, branded mini series, music videos (2025-04 – 2025-11)

Conceptualized and developed creative ideas for ad films, branded mini-series, and music videos with end-to-end project execution.

• Conceptualized and developed creative ideas for ad films, branded mini-series, and music videos
• Led end-to-end project execution from ideation and scripting to final delivery
• Collaborated with brands, agencies, directors, and production teams to align creative vision with client objectives
• Supervised script development, storyboards, and visual treatment
• Managed production schedules, budgets, and resource allocation
• Oversaw casting, location planning, and shoot coordination
• Ensured quality control across filming, editing, sound design, and post-production
• Reviewed final cuts and incorporated client feedback to achieve desired outcomes
• Delivered multiple projects within tight timelines while maintaining high creative standards
• Built strong working relationships with artists, vendors, and stakeholders

Senior Associate Creative at PocketFM (2024-05 – 2025-03)

Analyzed and supervised story flow and script content for audio content, managing writers' room and cross-departmental collaboration.

• Analyzed and supervising story flow and script content, taking final calls for voice-over artists of entitled shows
• Handled the writers' room, communicating with the dependent wings like marketing, graphics, music and commercial
• Ensured smooth operations across departments
• Orchestrated a cohesive creative development process for audio content, increasing listener engagement by 25%
• Collaborated with diverse departments including marketing, graphics, and music to deliver high-quality productions

Content Manager (Creative) at Zee5 Bangla (2021-11 – 2024-04)

Acquisition, evaluation, and development of content for Zee5 Bangla platform, handling both Bengali and Bangladeshi shows.

• Acquisition of good and suitable content from market, scanning those as per standards
• Evaluating scripts, storylines and screenplays
• Onboarding famous cast and crew members to the platform to get them associated with shows
• Communicating with Production houses for suitable timeline and delivery of the content
• Overall creatively getting totally involved with the entitled shows
• Handled shows of both Bengal and Bangladesh for Zee5
• Shows from Bangladesh include E EMON PORICHOY, AMADER BARI, ROOPKOTHA NOY (Long Series)
• Shows from Bengal include SHIKARPUR (2023), ROKTOKOROBI (2023), SWETKALI (2023), GANGTOK-E-GONDOGOL (2023), SEVEN (2023), ABAR PROLOY (2023), CHHOTOLOK (2023), PAASHBALISH (2024)
• Coordinated the development and successful launch of 8 original series for Zee5 Bangla, enhancing audience engagement metrics by content curation and targeted promotional campaigns

Creative Executive Producer at Shashi Sumeet Productions Pvt. Ltd. (2021-07 – 2021-10)

Associated with the show DEBI (SUN BANGLA), providing feedback on screenplays and production planning.

• Associated with the show DEBI (SUN BANGLA)
• Gave feedback on screenplays, dialogue scripts, episodes edited and on the look and feel of the show
• Planning for production and fixing schedules were also part of scope of work

Senior Executive Producer at Acropolis Entertainment (2020-08 – 2021-06)

Content evaluation, script finalizing, production planning, and episode previewing.

• Content evaluation, script finalizing, production planning, episode previewing, channel coordination
• Determining the look and feel of the show and delivering episodes on time

Senior Executive Producer at Surinder Films (2016-12 – 2020-07)

Executing shows with content evaluation, script finalizing, production planning and episode previewing.

• Executing the shows that are given to me
• Associated with shows like SAATBHAI CHAMPA (ZEE BANGLA), OM NAMAH SHIVAY (STAR JALSHA), ARABYA RAJANI (COLORS BANGLA)
• Associated with two shows simultaneously CHIRODINI AMI JE TOMAR (COLORS BANGLA) and NETAJI (ZEE BANGLA)
• Scope of work include content evaluation, script finalizing, production planning, episode previewing, channel coordination
• Determining the look and feel of the show and delivering episodes on time

Associate Executive Producer at Blues (2016-03 – 2016-12)

Production planning, episode previewing and delivering episodes on time.

• Mainly associated with production planning, episode previewing and delivering episodes on time

Assistant Executive Producer at Shree Venkatesh Films (2015-03 – 2016-03)

Handled floor production, production strategy and script coordination.

• Handled the floor, production strategy and script coordination

Assistant Director in megaserials & films at Multiple Productions (2010-05 – 2015-02)

Worked as an Assistant Director in mega serials and films.

• Worked as an Assistant Director in the following Mega Serials

Madhyamik (10th standard) in General – West Bengal Board of Secondary Education (2005 – 2005)

Higher Secondary (12th standard) in General – West Bengal Council of Higher Secondary Education (2007 – 2007)

Bachelor's Degree in English Honors – Calcutta University (2010 – 2010)

Master's Degree in Mass Communication & Videography – Rabindra Bharati University (2012 – 2012)