Sharik Zafar

Creative Art Director and Senior Graphic Designer with 8+ years of experience across eCommerce, print, digital media, motion graphics, and brand identity. Delivered design solutions for international clients in Canada, India, and globally including Cadbury, Oreo, Lactalis, and Taste of Nature. Experienced in leading design teams, managing end-to-end creative projects, and working remotely with cross-functional teams. Proficient in Adobe Creative Suite, Blender, Figma, and AI design tools.

Senior Graphic Designer at GEEKSPEAK Commerce (Present)

• Produced infographics, Amazon A+ content, branding assets, and email campaigns for major international brands including Cadbury, Oreo, Lactalis, and Taste of Nature
• Drove a 15% increase in email click-through rates and a 25% boost in overall conversion rates through consistent and strategic visual design
• Created visual collateral and client-facing presentations for a Canada-based eCommerce management firm

Assistant Art Director at Image Stereo Marcom Pvt. Ltd (2024-12 – 2025-06)

• Led design, marketing, and content teams to develop creative campaigns for B2B clients including SSI Innovations, Asia Shipping, Window Magic, Ekka, Hunter, Milestone, and Sandle Suite
• Managed print collaterals for events, trade shows, and marketing campaigns across social media platforms
• Collaborated with sales and operations teams to align creative output with client business objectives

Lead eCommerce Graphic Designer at CBayExpress Tech. Pvt. Ltd. (2023-12 – 2024-11)

• Designed infographic images and A+/EBC content for multiple eCommerce platforms
• Managed video editing, motion graphics, and 3D modeling for a diverse range of products
• Created marketing ads, web banners, and social media creatives for product launches and promotions

Lead Graphic Designer at Workfolic Pvt Ltd (2022-10 – 2023-11)

• Led end-to-end project management coordinating with clients and internal teams to deliver social media and marketing design solutions
• Oversaw creation of posts, reels, and YouTube video content across multiple client accounts
• Managed paid Meta ad creatives from concept through to execution ensuring alignment with client goals and timelines

Graphic Designer, Videographer & Video Editor at NBR Machinery (2019-09 – 2022-09)

• Conducted marketing research to determine optimal design strategies for client brands
• Developed branding concepts, product ideas, logos, brochures, and product packaging for multiple clients
• Contributed to cohesive and visually consistent brand outcomes across print and digital deliverables

Graphic Designer at Developersnation (2018-01 – 2019-08)

• Developed marketing designs including logos, brochures, print collaterals, website designs, presentations, and advertisements
• Consistently delivered work that exceeded client expectations across multiple industries

Bachelor of Commerce in Commerce – Himalayan Garhwal University (2018 – 2021)

Higher Secondary – CBSE Board (2014 – 2015)