Shubham Kalra

BRAND MANAGEMENT & CREATIVE LEAD

Talent

Chandigarh, ChandigarhMember since 13 February 2026

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About

Brand strategist & creative lead with 5+ years of experience building, scaling, and repositioning brands across education, agency, consumer, D2C, and service-led businesses.

I’ve led brand strategy, campaigns, and creative systems end-to-end - from market understanding, positioning, and storytelling to execution across digital, social, PR, performance, and on-ground platforms. My work focuses on building long-term brand systems, not just one-off campaigns.

Alongside hands-on execution, I’ve managed cross-functional teams, creative partners, and external agencies while aligning brand narratives with business goals. I hold an MBA in Entrepreneurship, with additional certifications in Advertising & Branding, and bring founder experience from building Branditify - giving me a strong operator’s mindset combined with strategic and creative leadership. I am now transitioning into a full-time Brand role to work within a more structured environment, drive larger-scale impact, and contribute my strategic thinking, creative problem-solving and hands-on execution experience to a growing organisation.

Experience

Built and led a small creative studio delivering branding, website, and social media solutions for startups, SMEs and local businesses across edtech, fashion, events, and services.
Managed the end-to-end client lifecycle – pitching, scoping, pricing, briefing the team, quality control, and final delivery.
Created brand identities, launch campaigns and social media strategies that helped clients improve visibility, engagement and perceived brand value.
Developed website structures, landing pages and content frameworks focused on clarity, conversion and user journey instead of just “looking good”.
Set up basic operations and processes – project trackers, creative briefs, timelines, feedback workflows – to make delivery more predictable with a lean team.
Collaborated with designers, editors and developers (freelance + in-house) to ship projects under tight timelines while keeping quality intact.

Context & Transition:

Built Branditify as a bootstrapped studio while working with a lean team. As the business scaled, cashflow gaps, delayed client payments, and a major partnership breakdown created operational instability, which is why I’m now looking for a structured full-time role - where I can focus on building long-term brand impact within a stable ecosystem.