Siddhi Sharma

UI/UX Designer with experience designing user-centered digital experiences for web and mobile products.

Skilled in UX Research, User Flows, Information Architecture, Wireframing, Prototyping, Interaction Design, Visual Design, and Design Systems. Passionate about solving complex problems through thoughtful design and creating intuitive experiences that align user needs with business goals.

Interested in Product Design, B2B SaaS, Consumer Products, and emerging technologies. Continuously learning, experimenting, and improving my craft while contributing to impactful digital products.

UI UX Designer at Dealermatix Technologies (2025-01 – 2026-04)

• SFA Mobile Experience Redesign: Redesigned core user flows for the SFA mobile app, applying modern mobile interaction patterns to reduce task friction and align the experience with field sales user needs.
• Salesforce-Based DMS Product Design: Created UI flows and interfaces for a Salesforce-integrated DMS product using LWC components, focusing on usability, responsive behavior, and a consistent cross-platform experience across web and mobile.
• Heuristic Evaluation & Client Collaboration: Conducted heuristic evaluations and user interviews for client DMS portals, collaborating with clients and developers to refine UI solutions, validate feasibility, and improve usability.
• Design System: Contributed to building and maintaining a product design system, improving consistency and scalability across multiple products.
• Website & Brand Design Support: Created website design variations and supported internal branding initiatives across multiple product lines.
• Concept Design & Product Exploration: Conceptualized a Beauty App and explored an early-stage AI product, leading ideation, wireframing, and concept presentation.
• Development Collaboration & QA Support: Collaborated with development teams during client deployments to resolve UI and interaction issues, ensuring smoother implementation and usability alignment.
• Social Media & Visual Communication: Supported the social media team with post design and reel ideation for both product and brand communication.

Bachelor's in Fine Arts & Applied Arts – MIT ADT University (2021 – 2025)