Assistant Site Merchandiser - Amazon - Bagmane Tauras 3
(2023-12 - 2025-04)
- Lead merchandising and curation strategies for store sections, category pages, and international markets, overseeing homepage merchandising and site navigation to deliver an exceptional customer experience and optimize sales and conversion rates.
- Collaborate with cross-functional teams, including marketing managers, specialists, design teams, and external partners, to align on merchandising initiatives, website performance, translations, and benchmarking.
- Use tools like Gen AI, BannerX, and Melody to create engaging graphic designs for category pages and banners.
- Manage email marketing campaigns for key events such as Back to School, Valentine's Day, Black Friday, Cyber Monday, Holiday Gifting.
- Drive free shipping programs, LATAM Launches and continuous search improvement projects.
- Test, experiment, and analyze strategies to improve conversion rates and customer experience.
- Identify and address problems, and opportunities and provide actionable insights that drive performance.
- Apply data-driven insights to improve processes, identify automation opportunities, and scale successful customer experiences.
- Proactively manage design guidelines for homepage assets, maintaining high standards for customer-facing content.
- Prioritize actions based on feedback to ensure timely updates and improvements.
Assistant Site Merchandiser - Amazon - World Trade Center
(2021-12 - 2023-01)
- Manage homepage merchandising for Jewelry, Watches, Eyewear, Luggage, Shoes, and Strategic Partnership brands, including new product launches and cross-category placements.
- Collaborate with cross-functional teams (marketing, design, brand specialists) to align and execute merchandising strategies.
- Own wireframe creation and execution for event's across Amazon Fashion and Amazon.in topical stores while tracking and sharing performance and traffic data.
- Plan, design, and manage content for the Amazon Fashion Coupons page.
- Oversee design guidelines for homepage assets to enhance the customer experience.
- Proactively address churn, updates, and leadership feedback with a strong focus on results.
- Identify key trends over time and develop analytical models targeted at increasing growth and profitability.
- Managing and Coordinating with Category teams and Stakeholders, providing feedback on Assets shared by teams for sale/events/launches for better quality of presentation to improve customer experience.
- Demonstrated ability to work independently in a highly demanding and ambiguous environment.
Senior Officer Visual Merchandising - Myntra - Category Demand Management, Bellandur
(2021-09 - 2021-12)
- Identify key trends over time and develop analytical models targeted at increasing growth and profitability.
- Managing and Coordinating with Category teams and Stakeholders, providing feedback on Assets shared by teams for sale/events/launches for better quality of presentation to improve customer experience.
- Demonstrated ability to work independently in a highly demanding and ambiguous environment.
Marketing Coordinator - Amazon - World Trade Center
(2021-03 - 2021-08)
- Executing and scheduling content on category pages for Sports shoes and Watches and new product launches, cross-cat placements, developing and executing Amazon.in level wide events visibility, ARTs, etc for these categories.
- Preparing proof of performance reports for coop brands, capturing all BAU + event visibility and share overall data performance of the month - Impressions, clicks, CTR%, GVs, RCVs.
- Assisting and coordinating with sales team and marketing team, data management and document handling.
Associate Site Merchandiser - Amazon - World Trade Center
(2019-11 - 2020-07)
- Executing and scheduling content on category pages for Jewelry, Luggage & Sunglasses, new product launches, cross-cat placements, developing and executing Amazon.in level wide events visibility.
- Sharing weekly and monthly metrics reports on performance and traffic data to category management teams.
- Owning complete responsibility on wireframes and go-lives for several events across Amazon fashion and Amazon.in.
Catalog Analyst - Amazon - World Trade Center
(2019-08 - 2019-10)
- Create and review the product size charts.
- Problem Solving - Resolving the warehouse receiving issues and rectifying for possible default on quality and flagging the escalation in time to the manager Identifying and correcting errors.
Backend Operations - Yes Bank - Prestige Obelisk
(2019-06 - 2019-07)
- Assisting and coordinating with sales team and marketing team, data management and document handling.
