Somnath Das Gupta

Certified Product Owner (Agile Enterprise Coach London) and product-focused problem solver sitting at the intersection of engineering, data analytics, and strategic marketing. Proven track record in 0→1 product discovery, GTM strategy, and execution across startups and local businesses. Strong in turning ambiguous problems into structured decisions and measurable outcomes by utilizing first-principles thinking.

Adept at building and validating products via targeted user cohorts, improving activation, retention, and usability through rapid experimentation.

GTM & Founder's Office Associate at GSC Partners (Startup Cohort) (2026-01 – 2026-03)

• Led 0→1 product discovery by collaborating with founders to define Ideal Customer Profiles (ICPs) and identify high-value market opportunities.
• Translated conceptual ideas into structured Product Requirements Documents (PRDs), workflows, and actionable execution plans to drive cross-functional alignment.
• Engineered and deployed early acquisition funnels, executing targeted Go-To-Market (GTM) experiments to successfully scale the initial user base from 0 to 100+ users.

Freelance Strategy Consultant at Freelance Strategy Consultant (2024-01 – 2025-03)

Freelance Strategy Consultant at Local ISP (2024-01 – 2024-10)

• Formulated a dynamic monthly versus yearly bandwidth allocation strategy, significantly improving operational cost efficiency.
• Streamlined end-to-end execution workflows and managed network equipment vendor procurement to minimize operational friction.
• Executed targeted operational improvements across vendors, directly contributing to a ~20% overall revenue uplift.

Freelance Strategy Consultant at Hearing Clinic (2024-11 – 2025-03)

• Directed a hyperlocal Go-To-Market strategy targeting diverse rural and urban user segments via offline conversion assets (banners and billboards) to expand market penetration.
• Conceptualized and launched an in-house assisted consultation helpline, establishing a new service pipeline to address target market adoption barriers.
• Optimized the offline-to-online acquisition funnel, significantly increasing market visibility and inbound patient flow.

Data Analytics Intern at Pantech Prolabs Pvt. Ltd (2021-08 – 2021-12)

• Built interactive Tableau dashboards improving decision-making accuracy by 20% through structured business intelligence reporting.
• Conducted customer behaviour and funnel analysis to optimize marketing effectiveness and engagement strategies.
• Developed structured data pipelines and ensured backend data integrity for consistent business reporting and insights.

B. Tech in Computer Science & Engineering – Royal Global University (2017 – 2021)

Diploma in Computer Engineering – SRM UNIVERSITY (2014 – 2017)