Sonam Mandal

Analytical professional with 3+ years of experience in customer sentiment analysis, performance reporting and social media analytics. Experienced in transforming large volumes of customer feedback and engagement data into actionable business insights. Proficient in Excel, data visualization, reporting, and trend analysis, with a strong interest in Data Analytics.

Senior ORM Executive - Wisecow Consultant - Pune

(2025-02 - 2026-06)

• Managed ORM activities across multiple digital platforms for diverse clients.
• Conducted sentiment analysis and customer feedback monitoring to identify trends and business insights.
• Prepared weekly and monthly performance reports using engagement and reputation metrics.
• Coordinated with cross-functional teams to resolve customer concerns and reputation risks.
• Monitored campaign performance and analyzed engagement metrics to support digital marketing initiatives.

ORM Executive - Communicate India - Mumbai

(2023-12 - 2024-12)

• Analysed customer feedback and online conversations to identify sentiment trends and emerging issues.
• Prepared ORM reports, competitor analysis, and performance summaries for clients.
• Supported business development activities through market research and data-backed presentations.
• Assisted in social media monitoring and reputation management initiatives.

ORM Executive - Netscribes Data & Insights - Mumbai

(2022-06 - 2023-09)

• Managed customer responses across review and social media platforms.
• Maintained response quality standards and SLA compliance through regular monitoring.
• Developed and followed standardized communication templates.
• Trained new team members on processes, tools, and quality requirements.

Bachelor of Management Studies - Marketing - KES Shroff College

Higher Secondary Certificate - Thakur College of Science and Commerce

Secondary School Certificate - St. Jerome Convent School