Soundar

Strategic technology leader and PMP-certified Program Manager with 10+ years driving enterprise digital transformation, MarTech platform implementations, and large-scale project delivery. Proven expertise managing 30+ person teams, hundred-million-dollar budgets, and multi-regional initiatives across APAC, EMEA, Canada, and LATAM. Skilled in stakeholder governance, change management, risk mitigation, and AI-driven innovation.

Completed MTech Artificial Intelligence from BITS Pilani through Work Integrated Learning Program. Seeking strategic leadership role to drive high-impact technology transformation and AI initiatives.

Associate Director of Technology - Verticurl - Coimbatore

(2025-01)

• Lead enterprise transformation strategy and programme governance for high impact digital initiatives
• Oversee cross-functional teams and stakeholder management across C-suite and operational levels
• Drive innovation in emerging technologies including AI, agentic orchestration, and automation frameworks

Senior Technical Project Manager - Verticurl - Coimbatore

(2022-01 - 2025-01)

• Owned end-to-end delivery of two enterprise SFMC implementations supporting B2B and B2C clients across APAC, EMEA, Canada, and LATAM regions; managed hundred-million-dollar programme budget with team of 12 members
• Architected and implemented automated reporting dashboards eliminating manual QBR preparation and stakeholder reporting; reduced operational overhead by enabling self-service analytics
• Designed dynamic personalization strategy using Signal D integration to deploy personalised content within single campaigns, improving campaign efficiency and reducing manual configuration time
• Managed full programme lifecycle including scoping, design, configuration, build, UAT, implementation, and go-live across global teams and business units
• Led change management and stakeholder engagement strategy driving adoption across customer success and operations teams

Project Manager - Verticurl - Coimbatore, Tamil Nadu, India

(2020-01 - 2022-01)

• Led implementation of Marketo platform from scratch for B2B claims management vertical; architected custom integrations with webinar platforms, bonus management systems, and third-party applications
• Managed cross-functional technical and business team of 5-6 members through full SDLC: requirements gathering, scoping, implementation, testing, and production go-live
• Automated campaign operations via trigger-based workflows, eliminating manual coded scripts; enabled 60-70 campaigns per month at production scale with zero manual intervention
• Designed and executed change management programme to drive stakeholder adoption across technical and business teams; achieved 100% user adoption at go-live

Assistant Project Manager - Verticurl - Coimbatore Area, India

(2018-01 - 2020-01)

• Supported delivery of multiple enterprise marketing technology projects across Marketo and Salesforce platforms
• Assisted in scope definition, project planning, risk identification, and stakeholder communication
• Contributed to implementation governance and quality assurance across client engagements

Product Consultant - Verticurl

(2015-03 - 2018-01)

• Started career in MarTech and enterprise solutions consulting
• Supported product strategy and client implementation activities across multiple technology platforms
• Built foundational expertise in marketing automation, CRM systems, and enterprise project delivery

Application Designer - Contus

(2013-12 - 2015-02)

Web Designer - Mastermind solutions - Coimbatore

(2011-10 - 2013-09)

Master of Technology - Artificial Intelligence - Birla Institute of Technology and Science, Pilani (2024-10 - 2026-05)

Master of Computer Applications - computer application - VLBJCAS (2008-01 - 2011-01)

Bachelor of Computer Applications - Computer Programming, Specific Applications - RVSCAS (2005-01 - 2008-01)