Senior Manager, Revenue Growth Management at PepsiCo Global LLC (2024-05 – Present)
Partner with EMEA region Business Units (BUs) to develop global RGM playbooks and execute granular analytics across Pricing, Promotion, and Assortment Mix
- Brand Strategy & Positioning in mature market: Optimized brand strategy for the savory snacks portfolio in Poland by identifying and closing brand positioning inconsistencies across OT channels; leveraged competitive pack-price analytics and consumer studies to define a premium proposition for Lay's with NR realization of 14M USD
- Price Pack Architecture (PPA): Spearheaded channel-level Price Pack Architecture (PPA) strategy for a major retailer relisting in Poland; synthesized consumer occasion data with an analysis of bonus pack incrementality to drive data-led pricing decisions and maximize sales uplift
- Market Expansion in Developing market: Identified a 2M USD incremental revenue opportunity in Uzbekistan for the croutons segment through exhaustive consumer behavior studies, competitor benchmarking, and incremental flavor/occasion analysis
- Promotional Optimization for Beverage category: Led a promotional effectiveness deep dive for Eroski Super (Spain), analyzing Nielsen, Kantar, and promo elasticity data to optimize pricing and promotion strategy; identified opportunities to improve promo-driven volume uplift from 24% to 29% and reallocate ~€74K from low-ROI activities into high-performing growth drivers
- India strategy for small packs: Diagnosed growth drivers in the North and East for across urban and rural regions to uncover distribution bottlenecks, and subsequently prioritized D&A allowances within the AOP budget to effectively mitigate these challenges
Analyst, Engagement Financial Advisory (EFA) at Deloitte Consulting (2020-02 – 2023-04)
Managed financial advisory, project governance, and resource optimization for 3+ large-scale consulting and 8+ complex audit engagements, working directly with Deloitte PPMD
- Engagement Profitability: Achieved a 3% uplift in profit (elevating margins from 42% to 45%) for a phased healthcare enterprise engagement; seamlessly transitioned a $4M project from Time & Materials (T&M) to fixed-fee billing while maintaining strict tracking controls. Secured a 100% satisfaction rate from partner leadership by optimizing engagement scope pricing models
- Pricing Strategy: Uncovered $300K in historical revenue leakages by performing in-depth financial root-cause analysis and resource allocation modeling for a $4M engagement
- Risk Mitigation: Reduced financial risks by $70K in managing tax projects between 10+ firms by accurately identifying the right cost centres - Boosted invoice accuracy by 20% using an engagement dashboard to track contract changes, streamlining inter and intra-firm billing
- Process Improvement: Reduced reporting turnaround time by 87% by introducing data blending tools and addressing inefficiencies during the reporting phase – Saved 90 minutes per week for WIP management by overseeing configuration efforts through the implementation of the Alteryx tool
Financial Analyst (Asset Management CMBS) at Wells Fargo India Solutions (2016-08 – 2019-07)
Conducted financial analysis of Commercial Mortgage-Backed Security (CMBS) loans, providing critical portfolio insights and risk triggers to onshore asset managers.
- Reduced dispatch time for 2000+ quarterly emails from 30 to 3 hours through automated email, addressing communication challenges
- Efficiently transitioned onshore process to Wells Fargo India by implementing automated workflows, overcoming workload challenges
- Delivered 25% cost reduction ($50,000 savings) leading to innovative system implementation by optimising imaging part of the process
- Streamlined financial imaging for asset management team while addressing key challenge of borrower personal data security
- Increased annual collections by $3.2M (0.8%) for overdue loans by elevating the right-party contact rate from 25% to 35% - Implemented a framework utilizing external data sources to provide an additional 2 phone numbers per customer
- Reduced process centre costs by $1.5M (2%) by identifying on-time paying customers in the collection stage without requiring reminders - Streamlined reporting by replacing 43 existing reports with a user-friendly Tableau dashboard and introduced 6 essential KPI
