Srikanth Nalluri

Healthcare Sales & Business Development leader with 16+ years of experience across healthcare, pharmaceuticals, hospitality and FMCG, with strong exposure to hospital relationships, institutional business development, doctor engagement, referral-channel development, team leadership and revenue growth. Proven track record of generating 5–6 Cr monthly revenue, managing relationships with 400+ hospitals and healthcare institutions, leading teams of up to 30 members, managing multi-branch operations across South India, and delivering 20% YoY growth. Experienced in stakeholder engagement, CME and doctor programs, market expansion, key-account management, performance reviews, MIS-oriented business tracking and strategic partnership development

Regional Sales & Marketing Head at Arsa Lifecare Pvt. Ltd. (2020-09 – Present)

• Spearhead a 30-member sales and marketing team across Telangana, driving territory expansion, institutional business development, stakeholder engagement and operational performance.
• Generate 5–6 Cr in monthly revenue through institutional sales, hospital partnerships, account expansion and focused healthcare market development.
• Manage strategic relationships with 400+ hospitals, doctors, consultants and healthcare institutions to strengthen product adoption, referral opportunities and long-term business partnerships.
• Lead promotion and market development for a 30+ product portfolios spanning critical-care antibiotic injections, gastroenterology and nutraceuticals.
• Develop and execute regional sales strategies aligned with business objectives, prescription-generation initiatives, territory priorities and revenue targets.
• Conduct sales training, field coaching, performance reviews and KPI-oriented follow-up to improve team productivity, territory coverage and target achievement.
• Plan and execute CME programs, doctor engagement initiatives and marketing campaigns to strengthen clinical stakeholder relationships and healthcare brand visibility.

Business Development Manager at KOLORS Healthcare Pvt. Ltd. (2017-03 – 2020-08)

• Managed business development operations across 38 branches in South India, driving regional growth, market expansion and consistent sales performance.
• Led and mentored an 18-member sales team, setting performance expectations, coaching field execution and driving productivity against business targets.
• Generated 3+ Cr monthly revenue through strategic client acquisition, account expansion, relationship management and new business development.
• Delivered 20% YoY sales growth through targeted market expansion, customer acquisition and structured account-development initiatives.
• Negotiated long-term contracts with enterprise clients to strengthen revenue stability, retention and strategic account relationships.
• Built relationships with senior decision-makers and C-level executives, strengthening stakeholder engagement and identifying new business opportunities.
• Represented the organization at industry conferences and networking events to generate leads, build partnerships and expand the business pipeline.

Assistant Marketing Manager at Club Mahindra Holidays (2014-09 – 2017-02)

• Developed lead-generation campaigns that increased qualified leads by 30%, supporting customer acquisition and revenue objectives.
• Partnered with sales teams to align marketing programs, customer engagement initiatives and promotional activities with business targets.
• Analyzed market trends and customer insights to improve campaign effectiveness, targeting and conversion opportunities.
• Built cross-promotional partnerships to expand market reach and strengthen strategic business relationships.
• Provided sales enablement, training and marketing support to improve field execution and conversion effectiveness

Senior Marketing Executive at Luminous Water Industries Ltd (2011-05 – 2014-06)

• Developed dealership marketing campaigns that increased showroom footfall by 20%, supporting channel growth and customer acquisition.
• Managed marketing agencies and promotional campaigns while maintaining brand consistency across assigned markets.
• Conducted competitor analysis and market research to refine positioning, identify market opportunities and support sales strategy.
• Organized dealer events, product launches and trade promotions to strengthen partner engagement and market visibility.
• Supported sales teams with market insights, promotional strategies and business-development initiatives to drive growth.

Sales Officer at Pro Nature Organic Foods Pvt. Ltd (2007-02 – 2009-03)

• Onboarded and managed a dealer network of 250+ distributors across the region, expanding channel reach and market presence.
• Achieved 100% primary and secondary sales targets through structured channel engagement, distributor management and territory execution.
• Implemented dealer incentive programs and trade marketing campaigns to improve partner participation and sales productivity.
• Analyzed sales trends and coordinated with supply-chain teams to optimize inventory planning and product availability.
• Delivered product and sales training to dealer teams, strengthening channel capability, market coverage and customer engagement

MBA in Marketing – Osmania University (2011-09)

BSc in Biotechnology – Kakatiya University (2006-03)