Sumitha Vijayan

Dynamic and results-driven Event Organizer with years of leadership experience across diverse industries, including events and corporate services. Proven track record in driving revenue growth, leading cross-functional and cross-cultural teams, and leveraging business intelligence and big data to shape strategic direction. Expert in brand management, negotiation, portfolio management, and operational transformation.

Adept at building strong industry partnerships, executing growth strategies, and leading organizations through change and development. Highly skilled in planning, relationship-building, and problem-solving, with a strong focus on delivering measurable results, exceeding targets, and enhancing overall company performance.

EVENT ORGANISER CUM MANAGING PARTNER at UR CHOICE ENTERTAINMENT AND EVENTS (2020-06 – Present)

• Increased efficiency, effectiveness, and profitability by strategically managing team productivity, controlling costs, and overseeing budgets, while conducting financial analysis to assess risks and benefits.
• Delivered exceptional customer service to strengthen future business relationships, and formed and sustained strategic partnerships with clients, business partners, shareholders, and authorities to build trust and reliability.
• Proofread business agreements to identify loopholes and safeguard the organisation, while ensuring compliance by implementing company policies and legal guidelines across all staff operations.
• Implemented effective training and development programmes for new employees, exceeded retention targets, and provided individual feedback based on performance reviews to improve job outcomes.
• Developed business strategies aligned with short and long-term company goals, identified market insights and trends for presentation to the board, and drafted reports to discuss developments during board meetings.
• Oversaw budgets to meet sales and revenue targets, negotiated cost-effective contracts with vendors and contractors, hired and trained new managers, and delivered speeches at events to raise brand awareness while driving business growth.

CRM ASSISTANT MANAGER at PULSE PHARMACEUTICALS PVT LTD (2016-08 – 2018-01)

• Maintained SAA Register and doctor service records, coordinated hotel, conference, and travel bookings, and managed doctor database for relationship-building and special day greetings.
• Handled daily accounting tasks including day book entries, journal postings, trial balance verification, monthly reviews, and year-end closing; prepared weekly reports, cost sheets, and Pan India investment summaries.
• Managed projects within budget and schedule with implementation partners, applied SFE and CRM best practices to boost sales force productivity and marketing effectiveness, with experience in pharma and institutional sales.
• Coordinated hotel and travel bookings for MD and training programs, reduced operational costs, resolved doctor and sales team issues, and compiled sales reports for senior leadership.

SALES RELATION EXECUTIVE at LEONIA HOLISTIC DESTINATION (2014-12 – 2016-08)

• Handled guest check-ins/outs, reservations, banquet hall bookings, guest requests, and venue showings; prepared contracts, sent quotes, followed up with guests, and finalized day-wise sales entries.
• Collected advance payments, released event prospectus to operations, maintained guest relationships, addressed guest complaints promptly, and ensured high-quality service for future bookings.
• Prepared and reconciled daily sales reports for MIS and management, attended departmental meetings, and ensured the sales team was business-ready; promoted banquet and conference facilities to boost bookings.
• Engaged with guests for feedback, resolved concerns, created hotel awareness through marketing campaigns, and worked with local markets to promote hotel offerings to corporate clients.

PGP-Data Science | Tech in Data Science – Purdue University (Simplilearn) (2020 – 2020)

MBA in Human Resources Management – Annamalai University (Distance Education) (2019 – 2019)

Bachelor of Commerce in Commerce – Bundelkhand University (2005 – 2005)