Surbhi Singh

A Visual Merchandising Leader with 6+ years of experience specializing in planograms, merchandising, strategic planning, and product marketing. A strong history of creating compelling visual displays and identifying optimal sightlines and focal points to maximize product exposure.

LEAD VM - INDIA - HIGHLANDER X TOKYO TALKIES - India & UAE

(2024-01)

Currently handling 40 stores in India & 3 stores in UAE.

• New store planning
• Planogram designing
• Window design
• VM training
• Handing a team of 4 VMs in India & 2 VMs in UAE
• Seasonal In-store VM concept design & Planning
• Store visits

VM HEAD-Manager - VOI Jeans Ind pvt ltd - PAN India

(2022-01 - 2024-12)

• Taking care of 55 EBOs & 78 MBOs PAN India
• Opened 28 new stores
• Developing planogram for every seasons
• Creating window docket
• New store planning and designing
• VM trainings & Store visits
• Sharing mannequin styling docket with team to maintain uniformity across country

Cluster VM - Karnataka - Reliance Retail - Karnataka

(2019-01 - 2022-12)

• Taking care of 45 stores
• Opened 37 new stores
• Daily Store visits & audit
• Maintaining VM standard across cluster
• New store launch
• Seasonal window planning and execution on time
• Vendor management
• Mannequin styling
• Training all staffs, DM & SMs
• Maintaining uniformity in all 45 stores in terms of VM

Unit VM - Garuda Mall, Bangalore - Shoppers Stop ltd - Garuda Mall, Bangalore

(2016-01 - 2019-12)

• Executing planogram & window in store on time
• Maintaining look & feel of stores
• Training store staffs
• Creating focal point display
• Mannequin styling as per the current fashion trends
• Creating eye-catching product displays and store layouts and designs to attract customers and encourage them to buy

B.sc - Fashion & Apparel design - Army Institute of fashion & design (2013-01 - 2016-12)