Surender Poudal

With over 16 years of experience in various segments of agriculture, such as fertilizers, pesticides, seeds, specialty nutrition, and mechanization, I have developed a deep understanding of the challenges and opportunities in the sector. I have also acquired multiple certifications in leadership, communication, and presentation skills that enable me to lead and inspire teams, partners, and customers across diverse markets and geographies.

Throughout my career, I have been involved in several impactful projects that have contributed to the advancement and growth of the industry. Some of these include launching and managing a state-level business unit, facilitating the sales of essential farm inputs, and implementing innovative initiatives such as drone applications, carbon projects, and service marketplaces. My vision is to leverage technology to enhance productivity and profitability, while empowering rural communities and promoting sustainability.

By connecting with me on LinkedIn, you will gain access to valuable insights, updates, and discussions on the latest trends, developments, and solutions in the agri-tech domain. You will also join a network of professionals who share a common interest and enthusiasm for agriculture and technology. I look forward to engaging with you and exploring new possibilities and collaborations.

Results-driven Agribusiness Leader with 16+ years of experience in Sales, Marketing, and Operations across leading agribusiness firms. Proven expertise in driving revenue growth, strategic market expansion, farm mechanization, digital agriculture, and sustainable agribusiness solutions. Adept at managing large teams, optimizing distribution networks, and launching innovative products.

Key Positions & Achievements

Zonal Sales Head – Sales & Marketing (Telangana, AP) | Absolute Group – Inera Crop Science Pvt Ltd (2022–Present)

• Leading sales and marketing strategy for South India.
• Spearheading new product launches, digital marketing initiatives, and sales force training programs.

Regional Manager – Operations & Marketing (South India) | nurture.farm, UPL (2021–2022)

• Managed 450+ team members, overseeing farm mechanization services (Boom Sprayers & Drones).
• Led marketplace services, tractor rentals, and carbon credit projects.

State Manager – J Farm Service (AP & Telangana) | TAFE (2019–2021)

• Developed go-to-market strategies and expanded farm mechanization initiatives.
• Strengthened dealer networks and improved operational efficiency.

State Manager – Sales & Marketing (AP & Telangana) | Yara Fertilizer India Pvt Ltd (2015–2019)

• Built Yara’s market presence from scratch, driving sales and dealer network expansion.
• Executed successful product promotion campaigns.

Area Manager – Retail Sales, Operations & Marketing (Hyderabad – Karimnagar) | Coromandel International Ltd (2008–2015)

• Set up 36+ retail outlets and led a team of 80+.
• Developed strategic marketing campaigns and optimized supply chain logistics.

Education Summary

🎓 Strategic Transformational Leadership and Management – IIM Visakhapatnam (2023-2024)

🎓 Master of Business Administration (MBA) in Finance & Marketing – Kakatiya University (2006-2008)

🎓 Bachelor of Commerce (B.Com) – Kakatiya University (2003-2006)

Would you like me to add any certifications or special training? ✅