Suresh Kumar

Data analyst skilled in SQL, Python (Pandas), Power BI, and Excel — built through a full-time SLA Institute certification (Jan–Jun 2026) and applied across projects in data cleaning, dashboard design, and reporting. Backed by two years in digital marketing, analysing competitor landscapes, website performance, and campaign data to inform strategy — now transitioning full-time into data analytics.

Marketing Analyst - 3Ding - Chennai, India

(2024-12 - 2025-12)

• Used SEMrush and Ahrefs for competitor analysis; monitored organic traffic and keyword performance via Google Search Console and Google Analytics to surface content gaps and inform monthly strategy.
• Managed Meta, LinkedIn, and Google Ads campaigns alongside Google Merchant Center; monitored performance metrics and created AI-assisted landing pages to improve click-through and lead quality.

Digital Marketing Executive - Innobitz Technologies - Chennai, India

(2024-03 - 2024-12)

• Conducted competitor and website analysis to identify market gaps and content opportunities, producing structured reports used to shape monthly campaign strategy.
• Tracked and analysed campaign performance data across channels, contributing to a 60% increase in audience engagement through data-backed content restructuring.

MBA - Financial Analysis - Sathyabama University (2024-08)