
Sushmita Kumari
Graphic Designer | UI UX Designer
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About
Experienced Lead Designer with 10+ years of expertise in crafting compelling visual experiences. Skilled in graphic design, user interface design, and project management, adept at leading teams to deliver outstanding results.
Experience
Deputy Manager - Graphic Design, Corporate Branding, MD’s Office at SOBHA Limited (2025-05 – 2026-06)
- Designed corporate communication materials including event invitations, branded collaterals, and executive presentation decks for internal and external stakeholders.
- Worked on visual identity and branding elements aligned with Sobha’s premium real estate positioning.
- Created marketing and internal communication creatives across print and digital formats while maintaining brand consistency.
- Contributed to creative projects that received Platinum & Gold Awards at the MarCom Awards for excellence in global marketing and communication design.
Associate L2 - Process Solutions - EACG Design Team; Client: Capital Group, LA at Publicis Sapient, Publicis Groupe (2024-07 – 2024-09)
- Collaborated on a project for Capital Group, providing process solutions and ensuring project objectives were met.
- Gained expertise in tools such as Confluence, Smartsheet, Workfront, Dart, Fundinfo, and Seismic for project management and content collaboration.
Sr. Graphic Designer & Team Lead at Nalli Silks (2023-07 – 2024-07)
- Managed and evolved brand identity across 5 different platforms and 10+ marketing campaigns with 517 saree categories.
- Mentored 2 junior designers, 2 copywriter and 3 video editors providing guidance on design principles and Figma for UI/UX design, facilitating seamless collaboration with marketing and tech team.
- Boosted Brand Visibility by using high end tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) for creating visually stunning designs and layouts.
Sr. Graphic Design Executive at Wingreens Farms - Postcard Snacks (2022-10 – 2023-03)
- Oversaw 50+ snack products in packaging and branding.
- Acted as a liaison between design and development teams, ensuring smooth communication and alignment of project objectives.
- Received recognition for outstanding design work.
Graphic Design Head at CreativeBit Services Private Limited (2017-08 – 2022-07)
- Led the creative team to create 100+ marketing materials yearly.
- Managed 10+ website design projects for international clients.
- Collaborated with brands like Volkswagen, KTM, and Genuine Broaster Chicken.
- Reduced printing costs by 15% through the optimization of file formats and color management techniques.
Graphic Designer - Executive at Scientimed Solutions Private Limited (2016-08 – 2017-08)
- Coordinated with cross-functional teams in designing impactful marketing materials for a wide array of pharmaceutical giants, such as Pfizer, Abbott, GSK, Sanofi, Alkem, Lupin, Sun Pharma.
- Successfully managed and delivered over 30 projects annually, maintaining a client retention rate of 90%.
- Conducted design presentations to stakeholders, articulating design concepts and receiving feedback for iterative improvements.
- Gained expertise in tools such as Confluence, Smartsheet, Workfront, Dart, Fundinfo, and Seismic for project management and content collaboration.
- Supported cross-functional teams to streamline workflows and improve operational efficiency.
Graphic Design Intern at Brands of Desire (2015-12 – 2016-05)
- Collaborated with a senior NIFT professionals on projects for international clients.
- Contributed to the World Sufi Forum, inaugurated by Prime Minister Shri Narendra Modi.
- Worked on projects for 5+ international clients including TATA Group, Nokia, Walmart, and others.
Education
Master of Business Administration (MBA) in Marketing & Sales – Amity University (2024 – 2026)
Bachelor of Design (B.Des) in Fashion Communication – National Institute of Fashion Technology, Mumbai (2012 – 2016)