Taha Lokhandwala

Amazon PPC and e-commerce specialist with hands-on, independent experience running the full Amazon Seller Central operation for a D2C brand — PPC campaign strategy, keyword research, listing optimization, and A+ Content.

Took Clayout

Studio's Amazon storefront from zero sales to consistent daily conversions, owning the entire growth funnel: campaign structuring, keyword harvesting, backend SEO, financial reconciliation, and creative execution supported by AI-assisted production. Looking to bring this practical, results-driven Amazon growth experience to a PPC-focused role.

E-commerce & PPC Manager at Clayout Studio (Present)

D2C concrete homewares brand. Took over Clayout's Amazon presence at zero sales and built it into a consistently converting storefront generating 2–3 recurring sales every day, owning the entire funnel independently — SEO, PPC, listings, and creative.

• Built and scaled PPC campaigns from the ground up, structuring manual and automatic targeting with exact and phrase match keywords to drive consistent daily conversions.
• Regularly analyze the Search Term Report to find keywords already converting on the account, then move those proven terms into dedicated, tightly targeted campaigns — a direct way to lower ACOS and scale spend on what's already working.
• Rebuilt product listings and backend search terms using a structured Amazon SEO framework, improving discoverability across a growing catalog.
• Designed A+ Content and commercial-grade ad creatives using AI-assisted production workflows, removing the need for external agencies or photographers.
• Managed Buy Box eligibility and pricing strategy to protect margins and conversion rate.
• Reconciled Amazon transaction and payout data, identifying and correcting a GST configuration error to ensure accurate tax reporting.
• Independently built, updated, and managed the brand's WordPress product listings and pages for its D2C storefront.