Tanishka Rathore

Digital marketing professional with hands-on SEO experience and certifications in Google Ads (Search and Display), Google Analytics, and Social Media Marketing. Skilled in keyword research, on-page and off-page optimization, and performance tracking using SEMrush, Google Analytics, and Google Search Console.

Marketing Executive at Techtonic Enterprises Pvt. Ltd. (2026-05 – 2026-07)

• Conducted keyword research using Google Keyword Planner and SEMrush, and implemented on-page SEO changes, including HTML edits, to improve website content structure.
• Built backlinks and executed off-page SEO tactics to support domain authority and search visibility.
• Monitored website performance using Google Analytics and Google Search Console, and produced supporting visual assets in Canva for optimization work.
• Managed social media accounts for a client, planning and publishing content to maintain consistent brand presence.

HR Intern at Edlernity (2024-07 – 2024-09)

• Screened and shortlisted candidate applications against role requirements, building qualified applicant pools for open positions.
• Coordinated interview scheduling between candidates and hiring stakeholders, keeping the recruitment pipeline moving without gaps.

Bachelor of Business Administration – Guru Gobind Singh Indraprastha University (2022 – 2025)