
Tavasvat Singh
Analytically driven MBA graduate (Marketing & Finance) with a proven ability to structure complex business problems, synthesise data-backed insights, and deliver actionable recommendations
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About
Results-driven MBA graduate specializing in Marketing and Finance, with practical experience in business analysis and market research from internships at prominent organizations. Adept at using data-driven approaches with tools such as Excel and Power BI to derive actionable insights, I have successfully participated in projects that enhance operational efficiency and drive strategic growth. My initiatives in competitive analysis and market planning have supported product launches and improved procurement strategies.
Proficient in strategic planning, business consulting, and performance marketing, I am eager to leverage my analytical skills and business strategy expertise to contribute effectively in a dynamic business environment. Committed to continuous learning, I am well-prepared to make a significant impact in my future endeavors.
Experience
Digital Marketing & Strategy Intern at Arriba Labs (Apr 2025 – May 2025)
- Structured competitive landscape analysis and go-to-market strategy development
- Structured a competitive landscape analysis across 15–20 peer brands using MECE decomposition; identified 6+ positioning gaps that directly shaped product differentiation strategy.
- Built go-to-market frameworks for 2 product launches — defined customer segmentation, target personas, and multi-platform rollout roadmap, accelerating campaign deployment by ~20%.
- Synthesised performance marketing data across 5+ D2C brands; delivered channel-mix recommendations that improved estimated ROI by ~15%.
- Mapped 3 high-potential customer segments to support early-stage client acquisition pipeline, providing structured business development input to senior stakeholders.
Management Trainee at Orchid Biotech (June 2023 – March 2024)
- Cross-functional diagnostics, competitive benchmarking, and compliance coordination
- Conducted structured diagnostics across production, quality, and regulatory functions; identified 7+ efficiency and compliance gaps and proposed a process redesign roadmap adopted by management.
- Performed competitive benchmarking across 10+ biotech products; developed pricing and positioning recommendations that strengthened market competitiveness.
- Coordinated across 4 cross-functional teams to deliver 100% on-time compliance milestones — managing workstreams, resolving blockers, and reporting progress to senior leadership.
Education
MBA in Digital & Telecom Management (Marketing & Finance) – Symbiosis Institute of Digital and Telecom Management (2024 – 2026)
BBA in Finance – Narsee Monjee Institute of Management Studies (NMIMS) (2020 – 2023)