Thamizh

Lead Analyst & Project Analyst - South Asian Foods Corporation - Chennai

(2025-06)

Lead the presales function and MIS reporting, driving lead qualification, pipeline coordination, and pre-sales strategy.
Scaled and managed the telecalling team from 4 to 9 telecallers alongside 6 franchisee managers.
Operate TeleCRM software for lead tracking, customer follow-ups, and sales team coordination.
Built automation workflows within TeleCRM to streamline business processes.
Coordinate organization-wide projects and report progress directly to the CEO.
Track and manage projects using Odoo ERP.
Supported system integration between TeleCRM, Odoo ERP, and operational tools.
Utilized AI tools (ChatGPT, Claude AI, Gemini AI) to streamline workflows and reporting.
Built automation workflows that reduced manual effort and improved productivity.
Maintained advanced Excel and Google Sheets reporting systems for management insights.

UGC Creator & Influencer - Freelance

Built a community of 13.3K+ Instagram followers through consistent beauty, skincare, fashion, and lifestyle content, establishing a strong personal brand within the influencer marketing space.
Collaborated with 30+ brands on influencer marketing and affiliate campaigns, negotiating collaboration terms and ensuring all content adhered to brand guidelines and campaign objectives.
Generated 4M+ organic views in just 2 months through high-performing Reels, tracking reach, engagement, and conversion metrics to measure campaign effectiveness.
Produced product reviews, tutorials, unboxing videos, lifestyle content, and paid advertising creatives, managing end-to-end campaign execution — concept creation, filming, editing, publishing, and performance tracking.
Conducted market and trend research across beauty, fashion, and lifestyle segments to identify content opportunities and audience interests, feeding insights into content and campaign strategy.
Coordinated directly with brand marketing and social media teams to align content calendars, campaign timelines, and creative deliverables.
Built long-term brand relationships through consistent, high-quality content and reliable, on-schedule delivery, strengthening ongoing partnerships and repeat collaborations.

Executive - Global Impex - Chennai

(2024-08 - 2025-02)

Supported export and supply chain operations.
Prepared inventory, shipment, and order tracking reports.
Coordinated with warehouse and logistics teams.
Assisted management with operational insights and process improvement recommendations.

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