Content Strategist
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Content strategist with 4+ years of experience, building and scaling content IPs and driving 400M+ views across YouTube, Instagram, podcasts, and short-form platforms. Led content strategy and execution for creator and brand-backed properties including BeerBiceps (Ranveer Allahbadia) and Dr.
Nene. Strong writing and storytelling expertise, paired with AI-assisted workflows for scaled content production.
Content Strategist at BeerBiceps Network (2025-07 – 2025-10)
Led content strategy for a new content IP across Instagram and YouTube with dynamic role spanning ideation, production, direction, and editorial decisions.
Content Strategist at Media & More (Brand & Client IPs) (2025-07 – 2025-10)
Led content strategy for Dr. Sriram Nene and Kotak 811's FinForIndia, launching from scratch and improving engagement through format redesign.
Content Strategist / Content Head at RAAAZ (2022-01 – 2024-10)
Core contributor to RAAAZ's cinematic storytelling identity across crime, mythology, history, mystery, and pop culture. Scripted 100+ long-form videos contributing to 300M+ views and channel scaling to 2.9M+ subscribers.
Content Manager at TimesProperty.com - Times Group (BCCL) (2022-01 – 2022-10)
Managed content operations and led a 10-member freelance team, owned planning, QC, and CMS workflows. Published 500+ articles and drove significant organic traffic growth.
Senior Writer / Content Strategist at Independent & Freelance (2022-01 – Present)
Built personal content projects and worked as lead writer for various clients across finance, geopolitics, economics, health, history, mythology, mystery, and crime genres.
Bachelors of Commerce in Commerce – H.R College of Commerce and Economics (2019-01 – 2022-12)
