Urvisha Patel
Senior WordPress Developer | Frontend Development
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About
WordPress Developer with 7+ years of experience delivering custom, production-ready websites for agencies and direct clients. Specialized in converting Figma/PSD/XD/Sketch designs into responsive, high-performing sites using Elementor, Divi, Gutenberg, WPBakery, and Oxygen, with strong hands-on expertise in ACF, WooCommerce, and custom theme/plugin development. Proven track record managing full project lifecycles end-to-end — from design handoff through deployment and post-launch maintenance — while serving as the primary technical point of contact for clients and coordinating with cross-functional teams using Jira, Trello, ClickUp, and Basecamp.
Experience
WordPress Developer at Conversion Digital (formerly Expia) (2024-08 – 2026-06)
- Develop and customize WordPress websites using ACF, Gutenberg, Elementor, Divi, WPBakery, and Oxygen, serving as a key technical contributor on the development team.
- Convert mockups and Sketch designs into responsive, production-ready websites, translating design intent accurately across devices and breakpoints.
- Build custom functionality including Custom Post Types (CPTs), shortcodes, and plugin enhancements to extend site capability beyond out-of-the-box features.
- Own website maintenance workflows — performance optimization, updates, and issue resolution — to keep client sites stable and fast post-launch.
- Act as a direct liaison between clients and internal teams, translating requirements into technical scope and ensuring on-time project delivery.
WordPress Frontend Developer at E2M Solutions (2022-02 – 2024-03)
- Converted PSD and design mockups into responsive, user-friendly webpages for a portfolio of agency clients.
- Customized WordPress themes and implemented ACF-based content solutions to give clients flexible, non-technical content control.
- Executed and optimized email marketing campaigns using Mailchimp, MailerLite, GoHighLevel, and Zoho, supporting client marketing operations.
- Built and maintained sites using PHP, HTML, CSS, JavaScript, and SCSS within Git/GitLab-based collaborative development workflows.
WordPress Frontend Developer at Webindia INC (2021-06 – 2022-02)
- Built and managed WordPress websites using both custom development and page builders, adapting approach to project scope and budget.
- Implemented subscription-based website functionality and user workflows for recurring-revenue client sites.
- Converted design assets into responsive webpages and improved site performance through front-end optimization.
Web Developer at HikeBranding (2018-06 – 2021-05)
- Developed WordPress and HubSpot websites end-to-end, from design handoff through deployment.
- Implemented API integrations, custom plugins, and ACF-based solutions to meet specific client business requirements.
- Customized WooCommerce functionality to support varied e-commerce business models.
- Delivered responsive frontend builds from PSD designs across a range of client industries.
Education
BE in Computer Engineering – Apollo Institute of Engineering and Technology (2015 – 2018)
Diploma in Computer Engineering – Government Polytechnic for Girls (2012 – 2015)
SSC – Sagar Vidhyalay (2012 – 2012)
