Vaishali Gupta
MBA Graduate | HR & Marketing Professional
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About
Highly motivated MBA professional with a strong foundation in Human Resource and Marketing, seeking to leverage analytical and Interpersonal skills to drive strategic initiatives, foster positive work environments, and achieve professional development.
Experience
Business Development Executive - Unacademy, Sorting Hat Technologies Pvt. Ltd.
(2026-02)
- Managed the end-to-end sales funnel by reaching out to prospective learners, qualifying leads, and converting them into paid subscribers.
- Acted as a career mentor, helping students understand various exam categories (UPSC, CAT, JEE, etc.) and recommending tailored Unacademy subscription plans to meet their goals.
- Maintained 100% data accuracy in the CRM (like Salesforce or LeadSquared), tracking every interaction and providing feedback to the marketing team on lead quality.
CRM Executive - Hari Prasad Gopi Krishna Saraf Pvt. Ventures, Aisshpra Gems and Jewels Pvt Ltd.
(2025-05 - 2026-01)
- Act as the main point of contact, resolving inquiries and complaints to ensure high satisfaction.
- Use CRM insights to track trends and drive strategic process improvements.
- Perform proactive outreach and collaborate with Sales to improve lead conversion.
- Create and implement initiatives specifically designed to keep customers loyal.
- Partner with Sales and Marketing, to provide a frictionless customer journey.
- Track and report on KPIs (like CSAT and feedback) to guide executive decision-making.
HR Executive Intern - Hari Prasad Gopi Krishna Saraf Pvt. Ventures, Aisshpra Gems and Jewels Pvt Ltd.
(2023-07 - 2023-09)
- Successfully completed a comprehensive internship, gaining practical experience in HR operations.
- Developed and maintained critical tracking spreadsheets using MS Excel for efficient data organization.
- Assisted with crafting effective job postings and descriptions, streamlining recruitment processes.
- Contributed to the development and implementation of onboarding programs for new employees.
Education
Masters of Business Administration - Human Resource and Marketing - Deen Dayal Upadhyaya Gorakhpur University (2022 - 2024)
Bachelors of Arts - CRDAM PG College (2019 - 2022)
Intermediate - UP Board (2019 - 2019)
High-School - UP Board (2017 - 2017)
