Vaishnavi

MBA Marketing graduate with a certification in Advanced Digital Marketing and internship experience across FMCG, B2B campaigns, and e-commerce website operations. Seeking a marketing or digital growth role where I can drive measurable results.

Business Development & E-commerce Intern at Shree NM Electricals Ltd (2026-02 – 2026-04)

• Generated 500+ B2B leads per city across India using Google Maps scraper; performed data cleaning, segmentation, and targeting to drive electrical industry outreach campaigns
• Engaged 100+ customers (new, existing, and dormant) across regions to identify requirements; optimised cold-calling scripts and call timing analysis to improve outreach efficiency
• Built GupShup response templates and SOPs for inside sales, e-commerce operations, and customer communication to ensure consistency and reduce response time
• Supported full e-commerce and app launch cycle - UAT testing, competitor analysis, website improvements (theme, features, branding), and corporate PPT design for partnership pitches
• Tracked campaign performance across key metrics (response rate, qualification rate, visits scheduled, conversion rate) to monitor and report outreach effectiveness

Marketing Intern at Amul (GCMMF) (2024-05 – 2024-06)

• Conducted field research across 60+ retailers in Mumbai, evaluating SKU availability, shelf visibility, and distribution efficiency to identify gaps
• Introduced newly launched Amul SKUs to consumers and retailers at kiosk activations in Mulund; gathered real-time feedback to inform brand visibility strategy
• Surveyed 80+ consumers on preferences and conducted competitor analysis to surface key market insights and trends

Operations Intern at Easo Ventures Pvt Ltd (2022-05 – 2022-07)

• Conducted market research, benchmarking analysis, and UAT testing for website functionality; managed CSV data processing and optimisation for operational efficiency

MBA in Marketing – MET Institute of Management, Mumbai University (2023 – 2025) 70.04%

B.Com – Mulund College of Commerce, Mumbai University 7.58 Cgpa

HSC – Mulund College of Commerce, Mumbai 80.46%

SSC – St. Francis Xavier's High School, Mumbai 87.40%