Valantina Sugumar

Market Research Analyst with experience in market trend analysis, competitive intelligence, consumer review analysis, and research reporting. Skilled in collecting, validating, and analyzing market data to identify consumer preferences, emerging trends, and business opportunities. MBA (Finance) graduate with strong analytical, research, and presentation skills.

Market Research Analyst - YUVABE, AUROVILLE - Auroville

(2024-04)

• Conduct market research and trend analysis across beauty, personal care, food, and hospitality sectors.
• Research emerging skincare, makeup, fragrance, and haircare trends across international markets to identify consumer preferences, ingredient trends, and product innovations.
• Analyse large volumes of consumer reviews to identify customer pain points, product strengths, and emerging market demands.
• Conduct competitor analysis covering product launches, pricing strategies, brand positioning, and marketing activities.
• Collect and analyse customer reviews from restaurants, attractions, and hotels across multiple countries to identify consumer trends and service expectations.
• Monitor market trends, consumer behaviour, and competitor activities to identify business opportunities.
• Collect, validate, and organize data from multiple online sources and research platforms.
• Prepare market research reports, presentations, and trend analysis decks.
• Perform quality checks (QC) to ensure data accuracy and consistency.

Admin Cum Accountant - DMI ST. JOSEPH SCHOOL

(2023-06 - 2024-04)

• Maintained financial records and reports.
• Processed payroll and supported administrative operations.
• Assisted with documentation and record management.

Accountant - SIVANANDHA AGENCY

(2022-01 - 2023-06)

• Managed bookkeeping and accounting records.
• Prepared financial reports and maintained transaction records.
• Assisted with GST-related accounting activities.

MBA - Finance - Pondicherry University (2022 - 2024)

Bachelor of Commerce - Commerce - Idhaya College of Arts & Science, Puducherry (2019 - 2022)