Vidipta Fulpadia

I'm Vidipta, a Marketing Analyst. I love understanding, exploring and presenting the story behind spreadsheets, charts and numbers. Transforming raw data into strategic insights through dashboards, KPIs, and storytelling.

Social Media & E-Commerce Executive at KurtaPyjama.ca (2026-01 – Present)

• Managed Instagram accounts for two brands
• Created reels, graphics, and promotional creatives
• Handled 70+ Shopify product listings and inventory updates
• Edited product images using Photoshop and AI tools
• Grew social media reach from 1.4K to 13.9K within 6 weeks

E-commerce Product Research Analyst at Upwork (Work For EBay Seller) (2025-06 – Present)

Conduct product research on Japanese and international marketplaces to identify high-margin trading cards and pre-owned luxury watches (Tag Heuer, Casio, Oris, Hermès, Hamilton, Citizen, Gucci, etc.) for profitable eBay listings.

• Performed data collection, scraping, and manual verification to evaluate pricing trends, demand, and sales velocity
• Created optimized eBay product listings with accurate titles, descriptions, and item details, improving listing quality and visibility
• Managed structured data entry using Google Sheets with automated formulas and dropdown frameworks
• Monitored competitor pricing and market trends to support strategic decision-making for profitable product sourcing
• Improved seller performance metrics by helping raise audience rating from 98% to 100% through accurate listings and order quality
• Contributed to business growth by supporting the sale of 1,000 -> 1,300 items during my tenure

Data Science Internship at zenith (2025-05 – 2025-07)

• Conducted competitor and market research by scraping data from platforms like Instagram, YouTube, Amazon, and Flipkart using Python libraries
• Organized and structured raw data using Google Sheets for streamlined tracking and analysis
• Extracted insights and built dashboards using Power BI, focusing on Gen Z trends and digital behavior
• Led an end-to-end analysis on the impact of Korean drama, food, and culture on Indian cities
• Contributed to the development of a Streamlit app to present visualizations and analysis in an interactive format
• Gained hands-on experience in data storytelling, visualization, and digital consumer trend analysis

Graphic Designer at Njtechnos (2021-03 – 2021-08)

My responsibilities were to conceptualize weekly graphic content and make them. I made instagram posts, poster, videos for festive seasons. I learnt how to manage your time effectively under pressure and deliver good content.

• Created and optimized Instagram posts, posters, and videos for seasonal campaigns, increasing engagement
• Managed time-sensitive projects, delivering high-quality designs under tight deadlines

Graphic Design Internship at Out Of The Box Solutions (via Internshala) (2020-03 – 2020-06)

Graphic design related work for ex, creating social media post, blog banner, Facebook cover, poster, logo creation, infographic etc

Master of Computer Applications (MCA) in Data Analytics & Machine Learning – Amity University Noida (2023 – 2024)

Bachelor of Science (B.Sc) in Information Technology – Sandesh College Of Arts Commerce & Science (2019 – 2022)

Senior Secondary (XII), CBSE in Science – Kendriya Vidyalaya (2018)