Manager - Merchandising - Jindal Worldwide Ltd
(2024-01)
- Brand buildup and distribution.
- Coasting, T&A, product development and distribution, buyer coordination, OTB.
- Analyzed market trends and sales data to optimize inventory and pricing strategies.
- Manage sales distribution as per the developed product, and generate the monopoly orders from the market.
- Handling the 12 Cr. net sales in retail and Led promotional initiatives, resulting 40% increase in brand sales
- Collaborated with cross-functional teams, including marketing, operation, purchasing, production, and supply chain, to ensure alignment of merchandising strategy.
- Conducting regular store visits and market research to evaluate product performance, identify opportunities, and address any potential issues.
Deputy Manager - Merchandising (Retail) - Reliance Retail Ltd.
(2021-01 - 2024-12)
- Product development, Coasting, and T&A.
- Vendor management in terms of negotiation and coordination.
- Oversee the design team in developing innovative, engaging product designs that meet customer expectations and align with brand aesthetics.
- Implemented product forecasting and competitive pricing strategies.
- Increased top-line sales by 10% within six months.
- Prepared training for sales teams, and evaluated seasonal product performance.
- Make the product sales and distribution strategy by the analysis of respective region requirements.
Senior Merchandiser - Siyaram Silk Mills Ltd. - Mumbai
(2017-08 - 2021-12)
- Follow the T&A to fulfill the customer requirements on time.
- Handled SAP-based order processing, inventory reports, and vendor communication.
- Identified partnership opportunities and executed buyer orders with documentation.
- Analyzing sales data, understanding customer behavior, and using insights to optimize product placement and strategy.
- Working with suppliers, managing deliveries, and ensuring products are available when needed.
Senior Merchandiser - Hindoostan Mills Ltd.
(2012-07 - 2017-04)
- Handled the European market for the greige and finished fabrics for clients like Kopperman, Bimatex, and Chapman.
- Coasting, sampling, and T&A to execute the order.
- Approach the buyer with all newly developed qualities, and convert these into sales.
- Follow up with the internal team for gray, finishing, packing, and dispatching to execute the order on time.
