Yashvi Roliya

I am currently enrolled in a Bachelor's in Business Administration from S. P. Jain School of Global Management and am in my 3rd year of the course and pursuing a major in Marketing. I completed my first year in Dubai, my second year in Singapore, and will be studying in Sydney for the last 2 years of my course.

Throughout my academic journey, I have gained valuable insights into various marketing strategies, consumer behavior, and digital marketing techniques. I have also honed my market research, campaign planning, and social media management skills through practical projects and internships. I am confident in applying my theoretical knowledge and leveraging my creativity to drive impactful marketing as well as client servicing initiatives.

MRM McCann WorldgroupMumbai, MaharashtraMarketing ExecutiveJun 2023 - Jul 2023• Developed and executed comprehensive social media strategies for major clients including Air India, Mastercard, Aditya Birla Sun Life Mutual Fund, and Standard Chartered Bank resulting in a 20% increase in online brand visibility.

• Generated monthly reports to track key performance metrics such as engagement rates, reach, and conversions for each client's social media platforms leading to data-driven insights and informed decision-making.
• Collaborated with cross-functional teams to brainstorm innovative ideas and campaigns that successfully boosted clients' social media presence by 30%, resulting in increased brand visibility and customer engagement.

TravelideaMumbai, MaharashtraMarketing InternJun 2022 - Aug 2022• Researched and wrote engaging travel blogs, attracting over 5,000 unique visitors per month and contributing to a 25% increase in brand awareness.

• Collaborated with team members to incorporate feedback effectively, resulting in improved content quality and increased customer satisfaction by 10%.
• Conducted thorough research on target audience preferences and trends to craft compelling captions for social media platforms, resulting in a 40% increase in post reach and a 20% boost in user interactions.

ANC GOLDMumbai, MahrashtraMarketing and Sales InternMay 2022 - Aug 2022• Created and managed a highly successful social media page, resulting in a 50% increase in brand awareness and engagement within the target market.

• Collaborated with team members to develop and implement an innovative marketing strategy, resulting in a 30% increase in sales within the first quarter.
• Proactively engaged with local jewellery stores to establish partnerships, resulting in a 20% increase in customer base and $10,000 worth of additional sales.

A. N. Chokshi and CoMumbai, MahrashtraFinance InternJun 2022 - Aug 2022• Maintained accurate, up-to-date spreadsheets and databases for reliable reference.

• Evaluated the financial performances of the company and identified potential areas of improvement.

S.P. Jain School of Global ManagementSydney, NSWBachelor of Business Administration, Marketing, GPA: 3.4May 2025Narsee Monjee College of Commerce and EconomicsMumbai, MahrashtraHigh School , HSC: 92%May 2021Children's AcademyMumbai, MahrashtraPrimary to Tenth Grade, ICSE: 94%May 2019