Independent Business Consultant – Modular Kitchen, Furniture & Interior - Self-Employed - Pan India
(2025-09)
- Providing strategic consulting to modular kitchen, furniture, and interior product manufacturers for market expansion and revenue growth.
- Developing dealer, distributor, franchisee, and channel partner networks across North India and key national markets.
- Identifying OEM partnerships, institutional accounts, project sales channels, and corporate clients to unlock new revenue streams.
- Advising on go-to-market strategies, pricing structures, competitive positioning, and showroom/franchisee development.
- Collaborating with architects, interior designers, builders, and project consultants to generate high-value opportunities.
- Providing sales team mentoring, leadership coaching, and training programs to improve productivity and conversion.
AGM – Sales & Operations - Bonsai Developers - New Delhi
(2024-08 - 2025-09)
- Developed and implemented the vertical's strategic plan aligned with company-level growth objectives.
- Identified growth opportunities including new acquisitions, partnerships, and market expansion initiatives.
- Led project and design teams covering recruitment, training, performance evaluation, and skill development.
- Managed vertical budget; reviewed and approved vendor contracts, purchase orders, and invoices for compliance.
- Created sales proposals and presentations to attract and convert potential clients; reported market intelligence to leadership.
Sales Consultant – Modular Kitchen (North India) - Tusker India - Bengaluru
(2023-05 - 2024-07)
- Spearheaded the launch of a new alloy-coated steel kitchen product line across North India.
- Developed dealer network for stainless steel kitchen cabinets and identified franchisee partners in the region.
- Established OEM channel partnerships for sink units targeting modular kitchen manufacturers.
Proprietor – Stainless Steel Modular Kitchen Manufacturing - Kuchen Designs - Mohan Nagar Industrial Area, UP
(2019-01 - 2023-03)
- Founded and operated a stainless steel modular kitchen manufacturing unit; served and grew dealer network across North India.
- Collaborated with architects and interior designers to secure residential and project-based business.
GM – Sales & Marketing (Office Furniture) - Adiko System - New Delhi
(2016-05 - 2018-11)
- Developed offline and online Pan India business channels for revolving chairs, driving significant revenue growth.
- Built institutional accounts for recurring business; developed franchisee network for revolving chairs Pan India.
- Liaised with senior government officials to secure orders through the GeM (Government e-Marketplace) platform.
- Engaged in social media campaigns to increase enquiries; participated in new product design per market needs.
Business Head – Modular Kitchen & Appliances - Singapore Sourcing & Technology Pvt. Ltd. (Thakral Corp. Singapore) - Delhi
(2014-07 - 2016-04)
- Headed the Modular Kitchen Division as Vertical Head; led sales team to achieve business and revenue objectives.
- Analyzed market feedback, product visibility, and profit margin data to drive strategic decisions.
- Managed sales budget and cost estimation; conducted product training for internal teams and external partners.
Product Development Manager – Modular Kitchen & Appliances - BRG Group - Kolkata
(2013-05 - 2014-05)
- Developed product line plans; formulated pricing strategies based on production costs and target margins.
- Tracked market feedback, maintained competitor analysis, and ensured continuous product improvement.
- Coordinated with sales and promotional teams for targeted growth; conducted product testing to international standards.
Business Manager / Profit Centre Head – Modular Kitchen & Appliances (North India) - Ultra-pure Technology and Appliances India Ltd. - New Delhi
(2007-10 - 2013-04)
- Managed retail and project sales; oversaw dealer appointments across Delhi, Northern, and Eastern Regions.
- Mentored 8 Area Sales Managers to generate multi-channel enquiries and identify new business associates.
- Built 135+ franchises (dealers & distributors) through systematic networking, market surveys, and relationship management.
- Set up Ultra Fresh Metal (Steel) Modular Kitchen operations in Delhi and multiple regions; pioneered the modular kitchen dealership model in India.
Sales Head – Northern India - Hafele India Pvt. Ltd. - Delhi
(2003-05 - 2007-09)
- Developed Blum and Hafele dealer networks across Delhi, Punjab, Haryana, Rajasthan, UP, J&K, and Uttaranchal.
- Served as Hardware Consultant handling retail, projects, OEMs, and hospitality accounts for the North Region.
- Imparted technical installation training to executives; resolved dealer, architect, and manufacturer disputes.
- Awarded Certificate of Honor as Qualified Professional Trainer & Presenter – Hoechst, Austria (2007).
Area Sales Manager - Encore Office Systems - Manesar
(2001-10 - 2003-04)
Sr. Sales Executive - Delite Hi-Tech Furniture Pvt. Ltd. - New Delhi
(1999-11 - 2001-09)
