Yoganath V
I help drive innovation in Digital Experiences
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About
Creative Design Leader with 20+ years of experience shaping global corporate identity and visual storytelling for B2B and SaaS brands. Expert in translating brand strategy into strong, consistent design languages across regions and formats—digital, print, and product experiences. Proven track record in creative direction, high-impact design execution, and building scalable design systems with governance frameworks that streamline workflows and ensure brand consistency.
Adept at collaborating with executives and cross-functional teams to align creative strategy with business goals while mentoring and developing junior designers. Recognized for driving corporate identity, elevating market presence, and delivering design solutions that balance innovation with B2B best practices.
Experience
Senior Manager – Creatives | ProdEx Technologies | Nov 2005 - Present
GUI design for all the latest eGrabber (B2B) / AssetPulse(SaaS) product lines. Graphic design: Logos, Splash Screen, Boxshots, Brochures, Datasheet, Flash Demo, Slideshow Presentations, Illustrations for User Manual
User Conference / Tradeshow / Reseller – Marketing Collaterals. Advertising Campaigns - Solo HTML Ads, Newsletters, Banner Ads. Company Website Maintenance [eGrabber / ProdEx / AssetPulse]
Education
Certificate in Web and Graphic Design, 2000 – 2001 - Institute of Multimedia Arts & Graphic Effects [Image], Chennai
B.Sc Chemistry, 1992 – 1995 – Madras University
