Alessandra Stauder

Dynamic and proactive junior professional with more than 3 years of experience in marketing, strategic communication and project coordination. Strongly passionate for sustainability and greener businesses. Proven team-player ready to lead if appropriate. Committed to continuous learning. Enjoys challenges.

Marketing and Communication Specialist | Giffoni Innovation Hub, Milan | 04/2020 – present Giffoni Innovation Hub is the creative agency of the Giffoni Film Festival

• Directly coordinating more than 3 projects per month for multinational companies, mainly in the energy sector, starting from their ideation up to their development
• Developing of multiple sustainable projects in collaboration with brands and young people
• Creating contents, managing internal and external communication activities and supporting marketing activities

• I doubled the customer retention from 20% to 40% suggesting where to invest the budget after understanding the market dynamics
• I created the company’s blog from scratch and introduced monthly editorial plans
• I restructured the company’s website to strengthen the brand identity

• I implemented SEO to optimize the company’s website
• I revised the main company’s contents to expand the business abroad

Halkidiki Travel is a tourism startup that promotes greek holiday's locations

• I organized the main contents on the company’s website
• I increased the customer base
• I structured a social media plan to develop the company’s business

• Master in “Sustainability and Circular Bio-Economy” | Rome Business School | 2022 – present
• Master’s Degree in Strategic Communication | IULM | 2019 – 2022
• Bachelor’s Degree in Public Relations and Corporate Communication | IULM | 2015 - 2018