Celso Oliveira

Senior Communication Specialist and Researcher with over 25 years of experience in high-level content strategy, journalism, and public administration. Master's Degree from the University of São Paulo (USP). Expertise in RLHF (Reinforcement Learning from Human Feedback), fact-checking, and linguistic nuance. Currently focusing on training Large Language Models (LLMs) to ensure accuracy, ethical alignment, and cultural relevance in Brazilian Portuguese.

AI Content Specialist & Communication Consultant at Remote (2022-01 – Present)

• Developing high-quality prompts and evaluating AI outputs for accuracy and tone.
• Applying academic research methods to improve the quality of machine learning datasets.
• Ensuring ethical standards in communication through strategic content curation.

Senior Communication Advisor at Unicamp / IFSP / Public Sector (2005-01 – 2022-12)

• Strategic Narrative Management: Managed institutional communication for top-tier Brazilian universities and government bodies.
• Crisis Management & Ethics: Acted as a spokesperson and strategic lead, ensuring transparency and factual integrity.
• Linguistic Supervision: Oversaw all official publications, ensuring impeccable Portuguese and adherence to institutional guidelines.

University Lecturer (Communication & Arts) at SENAC / ESAP (2018-01 – 2022-12)

• Taught advanced communication techniques, writing, and digital media.
• Developed training modules for management tools in public administration.

Master of Arts (MA) in Communication Sciences – University of São Paulo (USP)

Specialization in Public Communication – Faculdades Metrocamp

BA in Social Communication (Journalism) – UNIMEP