Data Analyst

Overview:

Our client is hiring for a Data Analyst to improve marketing strategies and in order to increase user acquisition, improve engagement and reduce churn.

You won't simply provide analysis but will be expected to share tangible recommendations to Japan marketing leadership.

Responsibilities:

• Analyse social media data to identify consumer sentiment, emerging trends, customer concerns, and brand perceptions
• Apply text-mining and natural language processing techniques to Japanese social media posts, reviews, surveys, and customer feedback
• Analyse marketing performance using data from advertising platforms and internal databases
• Build and maintain dashboards and reports to monitor key marketing and business KPIs
• Analyse customer acquisition, conversion, retention, revenue, and other key funnel metrics
• Conduct cohort, funnel, attribution, and customer segmentation analyses
• Analyse the performance of marketing creatives, including copy, visuals, formats, campaigns, and offers, to identify more effective ways of engaging Japanese consumers
• Identify patterns and opportunities within customer and marketing data and translate findings into clear, actionable recommendations
• Work closely with marketing, creative, product, and business teams to support data-driven decision-making

Requirements:

• Professional experience using SQL and Python
• Native-level Japanese proficiency, with the ability to understand Japanese cultural context, consumer language, social media expressions, slang, and sentiment
• Business level English for international communication
• Experience analysing marketing data from data analysis platforms, advertising platforms and other customer analytics tools
• Experience analysing Japanese-language social media, customer feedback, or other unstructured text data
• Experience translating analytical findings into practical marketing, creative, or business recommendations
• Experience building dashboards, reports, and data visualisations
• Experience developing statistical, forecasting, or predictive models for KPIs such as customer acquisition, revenue, conversion, retention, or customer lifetime value
• Experience analysing marketing log-level or behavioural data

Conditions:

• Employment: Full Time / Permanent (正社員)
• Salary: ¥8,000,000~10,000,000 + Bonus
• Work Style: Onsite