Augo John Owuonda

Market Research and Consumer Insights professional with 9+ years of experience designing and delivering data-driven research across clean energy and emerging markets in East Africa. Expert in translating consumer and market intelligence into commercial strategy, pricing decisions and product expansion. Proven ability to lead large field research teams, manage multi-country studies and deliver actionable insights influencing business growth and market entry.

Assistant Manager – Climate Operations & Carbon Project Development - KOKO Networks Global Services - Nairobi, Kenya

(2023)

• Lead climate and carbon research programs supporting international verification standards.
• Developed technical research proposals and project documentation aligned with global standards.
• Coordinated external consultants, research partners, auditors, and internal stakeholders.
• Delivered monitoring reports, research summaries and evidence-based recommendations.
• Supported strategic decisions through data analysis and operational insights.

Senior Market Research Analyst - KOKO Networks Global Services - Nairobi, Kenya

(2019 - 2023)

• Led market research studies supporting business expansion, pricing strategy and customer insights.
• Developed research proposals, study designs and project execution frameworks.
• Built a cooking fuel price intelligence tracker to guide commercial decisions.
• Managed and coordinated over 20 research assistants across multiple projects.
• Collaborated with cross-functional teams, clients and stakeholders to ensure successful delivery.

Market Research Associate - KOKO Networks Global Services - Nairobi, Kenya

(2017 - 2019)

• Conducted and co-ordinated quantitative and qualitative studies (surveys, FGDs, KIIs).
• Performed data cleaning, validation, analysis and report preparation.
• Supported consultant engagement, field coordination and research documentation.
• Ensured data quality and compliance with research standards.

Research Supervisor – Micro-Grid Solar Project - PowerGen Kenya

(2016 - 2016)

• Supervised field research activities and coordinated community stakeholders.
• Prepared research reports and ensured data quality throughout project implementation.

BSc. - Community Resource Management & Extension - Kenyatta University (2011 - 2015)

Certificate - Entrepreneurship & Market Research - Chandaria Innovation Center (2013 - 2013)