Founder & Strategic Communications Consultant | Creative Officer at Dextraw Africa Ltd (2024-01 – Present)
- Lead communications assignments from research and planning through narrative development, content production and final delivery
- Develop communications strategies, messaging and storytelling approaches aligned to organisational and programme objectives
- Translate complex programme and technical information into accessible narratives, reports, presentations and visual communications
- Produce and direct multimedia content, including photography, videography and digital communications
- Work directly with senior stakeholders and programme teams to identify communications needs and develop practical solutions
- Lead multidisciplinary teams across photography, video, design, motion and editorial production
- Support development and social-impact organisations in communicating programme outcomes, stakeholder experiences and community impact
Visual Communication Producer at GIZ / GCF Endef Programme (2025-10 – 2025-12)
Produced documentary-style visual communication and video reporting content for the German-led GIZ / Green Climate Fund ENDEF programme, documenting program activities and impact across multiple Counties in Kenya.
- Conducted field-based photography and videography documenting programme activities, community engagement and sustainability initiatives
- Produced video reports highlighting programme impact and participant experiences
- Managed on-location production, interviews and post-production editing
- Developed visual storytelling assets for programme communication and international donor reporting
- Worked in dynamic field environments while translating complex programme activities into accessible visual narratives
Brand Strategist | Senior Creative Officer at OLA Energy Kenya (2019-01 – 2024-12)
Led marketing & creative strategy and communications execution for a major regional energy brand.
- Translated marketing and business objectives into integrated communication and campaign concepts
- Developed campaigns across digital, print, retail, experiential and multimedia channels
- Worked closely with senior marketing stakeholders to interpret briefs and develop strategically relevant solutions
- Directed designers, photographers, videographers and external production partners
- Maintained creative quality and brand consistency across high-volume communications
- Developed visual storytelling and multimedia content for consumer, corporate and stakeholder audiences
- Supported major events, sponsorships and corporate communications, including rugby and sports-related activations
Creative Director & Head of Branding at HSBC SVNS / Kenya Rugby Union (2026-01 – 2026-03)
Led branding strategy and visual experience design for the HSBC SVNS World Rugby Series tournament in Nairobi, one of the region's largest international sporting events.
- Directed tournament branding and wayfinding systems across multiple venues
- Managed brand integration across sponsors, partners, and event environments
- Oversaw creative production and installation under high-pressure timelines
- Contributed to delivering a globally broadcast sporting event experience
Creative Director & Brands Strategist at Neo Marketing | Swivel Marketing | Scanad | Caby | Guy Communications (2012-01 – 2019-12)
Earlier creative and agency experience across advertising, branding, design and integrated communications.
- Built extensive experience across advertising, branding, design, photography, videography and integrated communications
- Developed brand identities, campaign concepts and marketing communications across multiple sectors
- Translated strategic briefs into creative concepts and finished communications
- Collaborated with strategists, marketers, account teams, clients and production specialists
- Developed strong expertise in visual communication, storytelling and creative problem-solving