Director Towski

A results-driven multi-hyphenate creative, journalist, and detail-oriented professional with over 3 years of experience in videography, high-end video editing, and digital strategy. Adept at creating compelling visual content, driving organic social media growth, and managing all phases of video production. Combines the technical precision of a filmmaker and editor with the strategic oversight of a Project Manager to track KPIs, deliver brand stories that convert, and complete projects under tight deadlines.

Project Manager & Social Media Manager - Simba Media Kenya

(2025-08 - 2026-04)

• Directed social media strategy and content execution for a diverse roster of clients, ensuring brand consistency across Instagram, TikTok, and Facebook.
• Acted as Creative Director and lead Scriptwriter for digital campaigns, translating client goals into high-performing video and copy assets.
• Managed and tracked KPIs for multiple accounts, utilizing data-driven insights to pivot strategies and maximize organic reach and engagement.
• Streamlined project workflows as Project Manager, coordinating between creative teams and clients to meet strict deadlines.

Creative Director & Founder - Stray Wolf Production

(2023-07)

• Lead an independent production house specializing in high-fidelity videography, innovative video solutions, and digital content creation.
• Manage all aspects of video production, including concept development, filming, editing, and post-production.
• Developed a specialized TikTok growth framework focusing on organic attraction and storytelling tailored for corporate and creative brands.
• Produce professional music, drill beats, and project audio under the production tag "Yoo Towski".

Editor in Chief - JKUAT Trendsetters

(2023-09)

• Direct and edit video content for the JKUAT Trendsetters, including event coverage and promotional materials.
• Manage a team of student editors and videographers, providing collaboration and mentorship.

Director and Editor - JKUAT Film Club

(2022-03 - 2024-01)

• Oversaw the editing team, ensuring consistency and quality across all projects, and implemented new editing workflows.
• Collaborated with producers, videographers, and other directors to understand project requirements and deliver on their vision.

Freelance Videographer & Editor - Freelance

(2021-01)

• Produce professional-grade video content for various lifestyle and hospitality-adjacent clients, focusing on high-end aesthetics.
• Execute end-to-end video production, from conceptualizing scripts to final color grading and sound design.

Bachelor's Degree - Journalism - Jomo Kenyatta University of Agriculture and Technology (JKUAT) (2024-11)